//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World"
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate image"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Corporate reputation
32
Firmenimage
32
Brand architecture
16
Markenarchitektur
16
Brand management
12
Corporate culture
12
Markenführung
12
Unternehmenskultur
12
Marketing management
11
Marketingmanagement
11
Corporate Social Responsibility
10
Corporate social responsibility
10
Public relations
7
Öffentlichkeitsarbeit
7
Corporate identity
5
Brand image
4
Markenimage
4
Personality psychology
4
Persönlichkeitspsychologie
4
Stakeholder
4
Consumer behaviour
3
Corporate branding
3
Corporate marketing
3
Großbritannien
3
Konsumentenverhalten
3
Marketing
3
United Kingdom
3
Advertising effects
2
Beziehungsmarketing
2
Brand
2
Branding
2
Business ethics
2
Case study
2
Confidence
2
Corporate Governance
2
Corporate communications
2
Corporate governance
2
Corporate heritage
2
Customer satisfaction
2
Emerging economies
2
more ...
less ...
Online availability
All
Undetermined
14
Type of publication
All
Article
31
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
29
Aufsatz in Zeitschrift
29
Aufsatz im Buch
3
Book section
3
Collection of articles of several authors
1
Sammelwerk
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
32
Author
All
Balmer, John M. T.
5
Balmern, John M. T.
2
He, Hongwei
2
Kitchen, Philip J.
2
Melewar, T. C.
2
Abratt, Russell
1
Agha, Kakul
1
Andriopoulos, Constantine
1
Aspara, Jaakko
1
Beverland, Michael
1
Bhattacharya, C. B.
1
Brexendorf, Tim Oliver
1
Burghausen, Mario
1
Carrillat, François A.
1
Chen, Weifeng
1
Davies, Gary
1
Dickinson-Delaporte, Sonio
1
Dinnie, Keith
1
Elmadağ Baş, Ayşe Banu
1
Fetscherin, Marc
1
Fitzsimmons, Jason
1
Foroudi, Mohammad Mahdi
1
Foroudi, Pantea
1
Gotsi, Manto
1
Gouran, Dennis S.
1
Grundström, Christina
1
Harvey, William S.
1
Heller, Michael
1
Hildebrand, Diogo
1
Jönsson, Petter
1
Karaosmanoǧlu, Elif
1
Keller, Kevin Lane
1
Kenning, Peter
1
Kinoti, Mary Wanjiru
1
Kleyn, Nicola
1
Knight, Eric
1
Kolo, Olivia
1
Leitch, Shirley R.
1
Lindgreen, Adam
1
Lopez, Carmen
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World
Corporate reputation review : an international journal
137
Journal of business research : JBR
84
Journal of business ethics : JOBE
81
The journal of brand management : an international journal
69
Corporate communications : an international journal
51
SpringerLink / Bücher
47
Journal of retailing and consumer services
42
Academy of Management journal : AMJ
37
The Oxford handbook of corporate reputation
35
Corporate reputation review
32
Industrial marketing management : the international journal for industrial and high-tech firms
30
Corporate social responsibility and environmental management
25
The journal of product & brand management
23
International journal of hospitality management
22
Journal of marketing communications
22
International studies of management and organization
20
Reputation Management
20
Employer Branding : Arbeitgeber positionieren und präsentieren
17
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Marketing intelligence & planning
17
Cogent business & management
16
Corporate Reputation Management : wirksame Strategien für den Unternehmenserfolg
16
European management journal
16
International journal of selection and assessment
16
Journal of business strategy
16
Journal of communication management : an international journal
15
Working paper / National Bureau of Economic Research, Inc.
15
Business & society
14
International journal of contemporary hospitality management
14
Journal of business ethics : JBE
14
Journal of strategic marketing
13
NBER Working Paper
13
NBER working paper series
13
Psychology & marketing
13
The Academy of Management review : AMR
13
Corporate reputation : managing opportunities and threats
12
Harvard-Business-Manager : das Wissen der Besten
12
Organizational identity in practice
12
Qualitative market research : an international journal
12
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
32
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Corporate social responsibility and brand development in emerging markets : lessons from the COVID-19 interventions in Nigeria
Ogbu, Silk Ugwu
- In:
Marketing Communications and Brand Development in …
,
(pp. 157-179)
.
2022
Persistent link: https://www.econbiz.de/10013280194
Saved in:
2
Examining the Significance of corporate social responsibility in building employee value proposition and brand value in the United Arab Emirates
Agha, Kakul
;
Fitzsimmons, Jason
- In:
Marketing Communications and Brand Development in …
,
(pp. 183-210)
.
2022
Persistent link: https://www.econbiz.de/10013280196
Saved in:
3
Corporate social responsibility and corporate brand building in Africa's emerging markets
Meru, Abel Kinoti
;
Kinoti, Mary Wanjiru
- In:
Marketing Communications and Brand Development in …
,
(pp. 211-231)
.
2022
Persistent link: https://www.econbiz.de/10013280199
Saved in:
4
Lens or prism? : how organisations sustain multiple and competing reputations
Harvey, William S.
;
Tourky, Marwa
;
Knight, Eric
; …
- In:
European journal of marketing : EJM
51
(
2017
)
4
,
pp. 821-844
Persistent link: https://www.econbiz.de/10011704253
Saved in:
5
Advances in corporate brand, corporate heritage, corporate identity and corporate marketing scholarship
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1462-1471
Persistent link: https://www.econbiz.de/10011754988
Saved in:
6
The corporate identity, total corporate communications, stakeholders’ attributed identities, identifications and behaviours continuum
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1472-1502
Persistent link: https://www.econbiz.de/10011754990
Saved in:
7
The transparency construct in corporate marketing
Leitch, Shirley R.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1503-1509
Persistent link: https://www.econbiz.de/10011754992
Saved in:
8
Corporate heritage brands, augmented role identity and customer satisfaction
Balmer, John M. T.
;
Chen, Weifeng
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1510-1521
Persistent link: https://www.econbiz.de/10011755156
Saved in:
9
Leveraging the corporate brand : the importance of corporate brand innovativeness and brand architecture
Brexendorf, Tim Oliver
;
Keller, Kevin Lane
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1530-1551
Persistent link: https://www.econbiz.de/10011755173
Saved in:
10
IMC antecedents and the consequences of planned brand identity in higher education
Foroudi, Pantea
;
Dinnie, Keith
;
Kitchen, Philip J.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 528-550
Persistent link: https://www.econbiz.de/10011698226
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->