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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Service business"
~isPartOf:"The journal of services marketing"
~isPartOf:"The service industries journal"
~person:"Ekinci, Yeliz"
~person:"Pham Ngoc Thuy"
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Beziehungsmarketing
4
Customer value
4
Kundenwert
4
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Betriebliche Wertschöpfung
2
Customer satisfaction
2
Dienstleistungsqualität
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Value creation
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Artificial neural network
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Consumer behaviour
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Customer integration
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Service-Dominant Logic
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Ekinci, Yeliz
Pham Ngoc Thuy
Le Nguyen Hau
4
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Chang, Hong-Sheng
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European journal of marketing : EJM
Service business
The journal of services marketing
The service industries journal
European journal of operational research : EJOR
1
International journal of quality innovation
1
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ECONIS (ZBW)
4
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Service value and switching barriers : a personal values perspective
Pham Ngoc Thuy
;
Le Nguyen Hau
;
Evangelista, Felicitas
- In:
The service industries journal
36
(
2016
)
3/4
,
pp. 142-162
Persistent link: https://www.econbiz.de/10011564533
Saved in:
2
Customer participation to co-create value in human transformative services : a study of higher education and health care services
Le Nguyen Hau
;
Pham Ngoc Thuy
- In:
Service business
10
(
2016
)
3
,
pp. 603-628
Persistent link: https://www.econbiz.de/10011722401
Saved in:
3
Using customer lifetime value to plan optimal promotions
Ekinci, Yeliz
;
Ulengin, Füsum
;
Uray, Nimet
- In:
The service industries journal
34
(
2014
)
2
,
pp. 103-122
Persistent link: https://www.econbiz.de/10010257795
Saved in:
4
A customer lifetime value model for the banking industry : a guide to marketing actions
Ekinci, Yeliz
;
Uray, Nimet
;
Ülengin, Füsun
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 761-784
Persistent link: https://www.econbiz.de/10010371622
Saved in:
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