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~isPartOf:"European journal of marketing : EJM"
~language:"eng"
~subject:"Customer satisfaction"
~subject:"Personality psychology"
~subject:"Theory"
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Search: subject_exact:"Consumer Behaviour"
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Customer satisfaction
Personality psychology
Theory
Consumer behaviour
348
Konsumentenverhalten
347
Brand management
78
Markenführung
78
Brand image
74
Markenimage
74
Beziehungsmarketing
50
Relationship marketing
50
Brand
45
Markenartikel
45
Kundenzufriedenheit
33
Advertising effects
32
Werbewirkung
32
Emotion
31
Einzelhandel
27
Retail trade
27
Advertising
24
Marketing management
23
Marketingmanagement
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Werbung
23
Dienstleistungsqualität
22
Service quality
22
Viral marketing
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Virales Marketing
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Großbritannien
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Persönlichkeitspsychologie
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Social web
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Theorie
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Preismanagement
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English
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Balaji, M. S.
2
Dagger, Tracey S.
2
Dwivedi, Yogesh Kumar
2
Kaushik, Geetanjali
2
Mitchell, Vincent-Wayne
2
Rabbanee, Fazlul K.
2
Rana, Nripendra P.
2
Roy, Rajat
2
Sharma, Piyush
2
Simintiras, Antonis C.
2
Ahn, Jae-Hyeon
1
Amar, Moty
1
Antonetti, Paolo
1
Babakus, Emin
1
Bagozzi, Richard P.
1
Bates, Kenneth
1
Ben-Ami, Michael
1
Benkenstein, Martin
1
Berezan, Orie
1
Bui, M̃y
1
Buil, Isabel
1
Butaney, Gul T.
1
Canniford, Robin
1
Carrington, Michal J.
1
Chatterjee, Subimal
1
Chatzipanagiotou, Kalliopi C.
1
Choi, Beom Joon
1
Choi, Beom-jin
1
Chu, Anna
1
Chylinski, Matthew
1
Dant, Rajiv P.
1
De Chernatony, Leslie
1
Dennis, Charles
1
Eden, Dov
1
Elmadağ Baş, Ayşe Banu
1
Fang, Xiang
1
Frambach, Rudolf T.
1
Gau, Roland
1
Gleiberman, Aaron M.
1
Gouran, Dennis S.
1
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European journal of marketing : EJM
Journal of retailing and consumer services
418
Journal of business research : JBR
294
International journal of hospitality management
220
Psychology & marketing
109
The journal of services marketing
107
Journal of travel and tourism marketing
105
Journal of hospitality marketing & management
97
NBER working paper series
96
Journal of consumer research : JCR ; an interdisciplinary bimonthly
89
Working paper / National Bureau of Economic Research, Inc.
86
International journal of contemporary hospitality management
85
NBER Working Paper
82
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
79
Management science : journal of the Institute for Operations Research and the Management Sciences
72
Cogent business & management
71
Discussion paper / Centre for Economic Policy Research
71
Tourism management : research, policies, practice
71
Journal of economic psychology : research in economic psychology and behavioral economics
70
Asia Pacific journal of marketing and logistics
65
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
64
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
61
Services marketing quarterly
61
Economics letters
58
European journal of operational research : EJOR
53
International journal of consumer studies
53
International journal of industrial organization
52
Journal of economic behavior & organization : JEBO
52
The service industries journal
51
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
49
Journal of strategic marketing
48
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
47
Journal of the Academy of Marketing Science
47
Marketing letters : a journal of research in marketing
47
Service business
45
The journal of product & brand management
45
Journal of marketing research : JMR
44
Journal of retailing
44
CESifo working papers
43
Journal of service management
42
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ECONIS (ZBW)
66
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1
Managing initial expectations when word-of-mouth matters : effects of product value and consumer heterogeneity
Yi, Sangyoon
;
Ahn, Jae-Hyeon
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 123-156
Persistent link: https://www.econbiz.de/10011626439
Saved in:
2
Effects of frontline employee role overload on customer responses and sales performance : moderator and mediators
Jha, Subhash
;
Balaji, M. S.
;
Yavas, Ugur
;
Babakus, Emin
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 282-303
Persistent link: https://www.econbiz.de/10011661678
Saved in:
3
Consumers' brand identity complexity : conceptualization and predictive ability
Orth, Ulrich R.
;
Rose, Gregory
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 304-323
Persistent link: https://www.econbiz.de/10011661684
Saved in:
4
Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 367-390
Persistent link: https://www.econbiz.de/10011661710
Saved in:
5
Style before substance? : building loyalty through marketing communication congruity
Berezan, Orie
;
Krishen, Anjala Selena
;
Tanford, Sarah
; …
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1332-1352
Persistent link: https://www.econbiz.de/10011725683
Saved in:
6
Systematic response errors in self-reported category buying frequencies
Ludwichowska, Gosia
;
Romaniuk, Jenni
;
Nenycz-Thiel, Magda
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1440-1459
Persistent link: https://www.econbiz.de/10011725693
Saved in:
7
Estimating umbrella-branding spillovers : a retailer perspective
Sebri, Mouna
;
Zaccour, Georges
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1659-1712
Persistent link: https://www.econbiz.de/10011755478
Saved in:
8
Customers' emotion regulation strategies in service failure encounters
Balaji, M. S.
;
Roy, Sanjit
;
Quazi, Ali
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 960-982
Persistent link: https://www.econbiz.de/10011708773
Saved in:
9
Message-related effects on consumer switching when the preferred product is out of stock
Ku, Hsuan-Hsuan
;
Kuo, Chien-Chih
;
Huang, Wan-Ting
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1091-1109
Persistent link: https://www.econbiz.de/10011708864
Saved in:
10
Beyond exit and voice : developing an integrated taxonomy of consumer complaining behaviour
Istanbulluoglu, Doga
;
Leek, Sheena
;
Szmigin, Isabelle
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1109-1128
Persistent link: https://www.econbiz.de/10011708896
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