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~isPartOf:"Fundamentals of marketing research ; Vol. 4"
~person:"Malhotra, Naresh K."
~person:"Peterson, Robert A."
~subject:"B-to-B-Marketing"
~subject:"Market research"
~subject:"Relationship marketing"
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Malhotra, Naresh K.
Peterson, Robert A.
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Fundamentals of marketing research ; Vol. 4
Review of marketing research
11
SAGE library in marketing
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Fundamentals of marketing research ; Vol. 1
3
Journal of business research : JBR
3
Journal of business-to-business marketing
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Legends in marketing
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Review of Marketing Research Ser.
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Fundamentals of marketing research ; Vol. 6
2
Journal of international consumer marketing
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Journal of marketing research : JMR
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Journal of the Academy of Marketing Science
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Psychology & marketing
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Always learning
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Emerald insight
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International Marketing Review
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International marketing review
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of retailing and consumer services
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Marketing strategy collection
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Pearson always learning
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Research and the development of pedagogical materials : working papers
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Review of marketing research , 4
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The handbook of marketing research : uses, misuses, and future advances
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Methodological issues in cross-cultural
marketing
research : a state-of-the-art review
Malhotra, Naresh K.
;
Agarwal, James
;
Peterson, Mark A.
-
2007
Persistent link: https://www.econbiz.de/10003540499
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2
A meta-analysis of effect sizes in consumer behavior experiments
Peterson, Robert A.
;
Albaum, Gerald S.
;
Beltramini, …
-
2007
Persistent link: https://www.econbiz.de/10003540639
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