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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Bradlow, Eric T."
~person:"Dobbelstein, Thomas"
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Market research
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Marktforschung
3
Consumer behaviour
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Bradlow, Eric T.
Dobbelstein, Thomas
Guo, Liang
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Hillig, Thomas
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Jong, Martijn G. de
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Abe, Makoto
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Gabler Edition Wissenschaft
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Marketing letters : a journal of research in marketing
2
Journal of marketing research : JMR
1
Kundenbindung im Handel
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Mitteilungen des Instituts für Handelsforschung an der Universität zu Köln
1
Quantitative marketing and economics : QME
1
Theoretische Fundierung und praktische Relevanz der Handelsforschung
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
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ECONIS (ZBW)
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Revisiting the workshop on quantitative marketing and structural econometrics
Gordon, Brett R.
;
Thomadsen, Raphael
;
Bradlow, Eric T.
; …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
6
,
pp. 945-949
Persistent link: https://www.econbiz.de/10009427842
Saved in:
2
Path data in marketing : an integrative framework and prospectus for model building
Hui, Sam K.
;
Fader, Peter
;
Bradlow, Eric T.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
2
,
pp. 320-335
Persistent link: https://www.econbiz.de/10003843333
Saved in:
3
Marktpotenzialanalysen als Basis der Sortimentspolitik : das Beispiel Presseartikel
Dobbelstein, Thomas
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001632763
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