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~isPartOf:"Handbook of pricing research in marketing"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Cosguner, Koray"
~person:"Horsky, Dan"
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Cosguner, Koray
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Handbook of pricing research in marketing
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Management science : journal of the Institute for Operations Research and the Management Sciences
2
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ECONIS (ZBW)
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Behavioral price discrimination in the presence of switching costs
Cosguner, Koray
;
Chan, Tat
;
Seetharaman, Seethu
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
3
,
pp. 426-435
Persistent link: https://www.econbiz.de/10011695453
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2
Try it, you will like it : does consumer learning lead to competitive price promotions?
Freimer, Marshall
;
Horsky, Dan
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
5
,
pp. 796-810
Persistent link: https://www.econbiz.de/10003780114
Saved in:
3
A diffusion model incorporating product benefits, price, income and information
Horsky, Dan
- In:
Marketing science : the marketing journal of the …
9
(
1990
)
4
,
pp. 342-365
Persistent link: https://www.econbiz.de/10001101483
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