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~isPartOf:"Handbook of research on integrating social media into strategic marketing"
~isPartOf:"Web 2.0 : neue Perspektiven für Marketing und Medien"
~type_genre:"Aufsatz im Buch"
~type_genre:"Fallstudie"
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Hajli, Nick
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Hass, Berthold H.
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Kilian, Thomas
4
Walsh, Gianfranco
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Mohana Shanmugam
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Berge, Stefan
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Handbook of research on integrating social media into strategic marketing
Web 2.0 : neue Perspektiven für Marketing und Medien
Introduction to international development : approaches, actors, and issues
46
The Oxford handbook of economic inequality
43
Handbook of social media management : value chain and business models in changing media markets
42
The Oxford handbook of regulation
42
Handbook of sustainable development
41
Annual Bank Conference on Development Economics in Europe Proceedings : 1999 - 2000 ; [Conference Governance, Equity and Global Markets ; Conference Development Thinking at the Millennium]
37
A handbook of economic anthropology
33
Comparative labour law and industrial relations in industrialized market economies
30
Leitfaden Online-Marketing ; [Bd. 1]
28
Social media and crisis communication
28
The new economic diplomacy : decision-making and negotiation in international economic relations
28
Understanding poverty
28
Food and nutrition security in the process of globalization and urbanization
27
The Oxford handbook on the World Trade Organization
27
The Oxford handbook of international trade law
26
The Oxford handbook of sovereign wealth funds
26
The Oxford handbook of the economics of religion
26
The Oxford handbook of the macroeconomics of global warming
24
The handbook of maritime economics and business
24
Contemporary and emerging issues in trade theory and policy
23
Contemporary issues in social media marketing
23
Development and underdevelopment : the political economy of global inequality
23
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
23
Digital transformation in journalism and news media : media management, media convergence and globalization
23
Handbook of employment and society : working space
23
Solutions for the world's biggest problems : costs and benefits
23
The development economics reader
23
The handbook of political economy of communications
23
Agricultural subsidies in the WTO Green Box : ensuring coherence with sustainable development goals
22
Economic growth and development
22
Governance, equity and global markets : proceedings of the Annual Bank Conference on Development Economics in Europe, June 21-23 1999
22
The Oxford handbook of banking
22
The Oxford handbook of the economics of peace and conflict
22
Bretton Woods : melanges pour un cinquantenaire
21
Environment and economic development
21
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
21
Premier reference source
21
The World Trade Organization and trade in services
21
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ECONIS (ZBW)
56
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1
Grundlagen des Web 2.0
Kilian, Thomas
;
Hass, Berthold H.
;
Walsh, Gianfranco
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 4-21)
.
2008
Persistent link: https://www.econbiz.de/10003652360
Saved in:
2
Strategien von Communities im Web 2.0
Berge, Stefan
;
Buesching, Arne
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 23 - 37)
.
2008
Persistent link: https://www.econbiz.de/10014559553
Saved in:
3
Grundlagen des Web 2.0
Walsh, Gianfranco
;
Kilian, Thomas
;
Hass, Berthold H.
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 3-19)
.
2011
Persistent link: https://www.econbiz.de/10008666787
Saved in:
4
Social media marketing
Nadda, Vipin
;
Dadwal, Sumesh Singh
;
Firdous, Azmat
- In:
Handbook of research on integrating social media into …
,
(pp. 359-379)
.
2015
Persistent link: https://www.econbiz.de/10011294557
Saved in:
5
Sports marketing and social media
Mohammadkazemi, Reza
- In:
Handbook of research on integrating social media into …
,
(pp. 340-358)
.
2015
Persistent link: https://www.econbiz.de/10011294559
Saved in:
6
Social media and marketing : the evolution of Tottenham Hotspur Football Club
Cohen, Ivan K.
- In:
Handbook of research on integrating social media into …
,
(pp. 324-339)
.
2015
Persistent link: https://www.econbiz.de/10011294560
Saved in:
7
Distributed leadership and its applications in health care settings : social media perspective
Farzipour, Vida
- In:
Handbook of research on integrating social media into …
,
(pp. 303-323)
.
2015
Persistent link: https://www.econbiz.de/10011294563
Saved in:
8
Customer attitudes towards Internet banking and social media on Internet banking in the UK
Wang, Yen-Yao
;
Mohana Shanmugam
;
Hajli, Nick
;
Bugshan, Hatem
- In:
Handbook of research on integrating social media into …
,
(pp. 287-302)
.
2015
Persistent link: https://www.econbiz.de/10011294565
Saved in:
9
Revisiting information systems research in nonprofit context : (non-)adoption 2.0 in a small club
Eshraghi, Ali
- In:
Handbook of research on integrating social media into …
,
(pp. 271-286)
.
2015
Persistent link: https://www.econbiz.de/10011294566
Saved in:
10
Social network analysis visualization : a Facebook case study
Mohana Shanmugam
;
Yusmadi Yah Jusoh
;
Rozi Nor Haizan Nor
; …
- In:
Handbook of research on integrating social media into …
,
(pp. 257-270)
.
2015
Persistent link: https://www.econbiz.de/10011294583
Saved in:
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