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~isPartOf:"Handbuch Kundenbindungsmanagement"
~isPartOf:"Journal of retailing"
~isPartOf:"Journal of service research"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"SpringerLink / Bücher"
~isPartOf:"Tourism management : research, policies, practice"
~person:"Blut, Markus"
~person:"Brady, Michael K."
~person:"Evanschitzky, Heiner"
~person:"Fu, Xiaoxiao"
~person:"Kozak, Metin"
~person:"Moon, Hyoungeun"
~person:"Noble, Stephanie M."
~person:"Tanford, Sarah"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~subject:"Tourismusmarketing"
~subject:"Wahrnehmung"
~subject:"Wechselverhalten"
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Search: "Customer relationship management"
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Beziehungsmarketing
Markenführung
Tourismusmarketing
Wahrnehmung
Wechselverhalten
Relationship marketing
31
Consumer behaviour
15
Konsumentenverhalten
15
Customer satisfaction
13
Kundenzufriedenheit
13
Dienstleistungsqualität
9
Service quality
9
Brand image
5
Markenimage
5
Customer integration
4
Destination management
4
Destinationsmanagement
4
Einzelhandel
4
Holiday behaviour
4
Kundenintegration
4
Meta-Analyse
4
Meta-analysis
4
Retail trade
4
Tourism marketing
4
Urlaubsverhalten
4
Brand management
3
Dienstleistungssektor
3
International tourism
3
Internationaler Tourismus
3
Service industry
3
Switching behaviour
3
Tourism destination
3
Tourismusregion
3
Arbeitszufriedenheit
2
Automation
2
Automatisierung
2
Beschwerdemanagement
2
Complaint management
2
Customer relationships
2
Data protection
2
Datenschutz
2
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Blut, Markus
Brady, Michael K.
Evanschitzky, Heiner
Fu, Xiaoxiao
Kozak, Metin
Moon, Hyoungeun
Noble, Stephanie M.
Tanford, Sarah
Han, Heesup
19
Kumar, V.
13
Grewal, Dhruv
12
Hyun, Sunghyup Sean
9
Palmatier, Robert W.
9
Kim, Wansoo
8
Homburg, Christian
7
Verhoef, Peter C.
7
Voorhees, Clay M.
7
Lemon, Katherine N.
6
Ruyter, Ko de
6
Wong, IpKin Anthony
6
Grégoire, Yany
5
Kumar, Vikas
5
Neslin, Scott A.
5
Scheer, Lisa K.
5
Sesé, F. Javier
5
Wieseke, Jan
5
Yu, Jongsik
5
Bruhn, Manfred
4
Gremler, Dwayne D.
4
Gustafsson, Anders
4
Hollebeek, Linda D.
4
Hughes, Douglas E.
4
Hult, G. Tomas M.
4
Hwang, Jinsoo
4
Kim, Insin
4
Krafft, Manfred
4
Lam, Son K.
4
Rapp, Adam
4
Reinartz, Werner J.
4
Steinhoff, Lena
4
Swoboda, Bernhard
4
Walsh, Gianfranco
4
Ahn, Jiseon
3
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Handbuch Kundenbindungsmanagement
Journal of retailing
Journal of service research
Journal of the Academy of Marketing Science
Journal of travel and tourism marketing
SpringerLink / Bücher
Tourism management : research, policies, practice
International journal of hospitality management
7
Journal of business research : JBR
7
Journal of hospitality marketing & management
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
International journal of contemporary hospitality management
4
Journal of service research : JSR
4
Journal of marketing
3
European journal of marketing : EJM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Marketing letters : a journal of research in marketing
2
The journal of services marketing
2
Business horizons
1
Die Betriebswirtschaft : DBW
1
Distribution und Handel in Theorie und Praxis : Festschrift für Prof. Dr. Dieter Ahlert
1
Electronic retailing
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
1
Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Journal of Hospitality and Event Management
1
Journal of business economics : JBE
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
1
Kundenmanagement
1
MIT sloan management review
1
Marketing von Solutions : innovative Ansätze und Best Practices
1
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
1
Psychology & marketing
1
The journal of personal selling & sales management : JPSSM
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Tourism review : the official journal of the AIEST
1
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ECONIS (ZBW)
31
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1
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
2
A meta-analytic investigation of the organizational identification : job performance relationship in the frontlines
Lee, Na Young
;
Zablah, Alex R.
;
Noble, Stephanie M.
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 370-384
Persistent link: https://www.econbiz.de/10014461658
Saved in:
3
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
4
Hotel data privacy : strategies to reduce customers' emotional violations, privacy concerns, and switching intention
Yu, Jongsik
;
Moon, Hyoungeun
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Journal of travel and tourism marketing
39
(
2022
)
2
,
pp. 215-227
Persistent link: https://www.econbiz.de/10013352876
Saved in:
5
Impact of
customer
relationship
management
on customer satisfaction : the case of a budget hotel chain
Rahimi, Roya
;
Kozak, Metin
- In:
Journal of travel and tourism marketing
34
(
2017
)
1/3
,
pp. 40-51
Persistent link: https://www.econbiz.de/10011669947
Saved in:
6
Rise of the machines? : customer engagement in automated service interactions
Hollebeek, Linda D.
;
Sprott, David E.
;
Brady, Michael K.
- In:
Journal of service research
24
(
2021
)
1
,
pp. 3-8
Persistent link: https://www.econbiz.de/10012426746
Saved in:
7
Special issue: customer engagement in automated service interactions
Hollebeek, Linda D.
(
ed.
);
Sprott, David E.
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012426830
Saved in:
8
Self-check-in kiosk quality and airline non-contact service maximization : how to win air traveler satisfaction and loyalty in the post-pandemic world?
Moon, Hyoungeun
;
Lho, Heejung Linda
;
Han, Heesup
- In:
Journal of travel and tourism marketing
38
(
2021
)
4
,
pp. 383-398
Persistent link: https://www.econbiz.de/10012549656
Saved in:
9
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
10
The dark side of customer participation : when customer participation in service co-development leads to role stress
Blut, Markus
;
Heirati, Nima
;
Schoefer, Klaus
- In:
Journal of service research
23
(
2020
)
2
,
pp. 156-173
Persistent link: https://www.econbiz.de/10012216513
Saved in:
1
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