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~isPartOf:"Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln"
~isPartOf:"International journal of electronic commerce : IJEC"
~isPartOf:"Journal of business research : JBR"
~subject:"Deutschland"
~subject:"Online-Handel"
~type_genre:"Aufsatz in Zeitschrift"
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Deutschland
Online-Handel
Social Web
518
Social web
518
Consumer behaviour
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Konsumentenverhalten
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Internet marketing
233
Online-Marketing
233
Welt
209
World
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Brand management
133
Markenführung
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Relationship marketing
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Social media
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Beziehungsmarketing
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Online retailing
106
Viral marketing
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Virales Marketing
104
Innovation
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Aufsatz in Zeitschrift
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118
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109
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Hudetz, Kai
5
Baal, Sebastian van
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Choi, Jeonghye
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Cowan, Kirsten
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Cui, Geng
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Dwivedi, Yogesh Kumar
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Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
International journal of electronic commerce : IJEC
Journal of business research : JBR
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
116
Journal of retailing and consumer services
107
Intereconomics : review of European economic policy
75
Ifo-Schnelldienst
60
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
59
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
54
Electronic commerce research
44
International journal of electronic marketing and retailing : IJEMR
41
Journal of management information systems : JMIS
41
Information systems research : ISR
39
Journal of internet commerce
39
Wirtschaft und Statistik : WISTA
38
Technological forecasting & social change : an international journal
37
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
36
International journal of business information systems : IJBIS
34
WSI-Mitteilungen : Zeitschrift des Wirtschafts- und Sozialwissenschaftlichen Instituts der Hans-Böckler-Stiftung
33
International journal of internet marketing and advertising : IJIMA
32
Journal of electronic commerce research : JECR
29
Management science : journal of the Institute for Operations Research and the Management Sciences
28
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
27
International journal of retail & distribution management
26
International journal of e-business research : an official publication of the Information Resources Management Association
25
Wirtschaft im Wandel
25
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
24
Der Betrieb
23
International journal of hospitality management
22
Analyses et prévisions / Institut "Créa" de Macroéconomie Appliquée, Université de Lausanne
21
German journal of agricultural economics : GJAE
21
Monatsbericht
21
Electronic commerce research and applications
18
HMD : Praxis der Wirtschaftsinformatik
18
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
18
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
17
Global business review
16
Die Bank
15
Electronic markets : the international journal on networked business
15
International journal of retail and distribution management
15
Jahrbücher für Nationalökonomie und Statistik
15
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ECONIS (ZBW)
118
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1
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118
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1
Suspicion of online product reviews as fake : cues and consequences
Harrison-Walker, L. Jean
;
Jiang, Ying
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014294843
Saved in:
2
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
3
The preference for users to experts in the domain of online product ratings
Essig, Richard A.
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014547887
Saved in:
4
The influence of virtual reality in e-commerce
Martínez-Navarro, Jesus
;
Bigné Alcañiz, J. Enrique
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 475-482
Persistent link: https://www.econbiz.de/10012023993
Saved in:
5
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
6
The role of augmented reality in redefining e-tailing : a review and research agenda
Jayaswal, Pragya
;
Parida, Biswajita
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-23
Persistent link: https://www.econbiz.de/10014299242
Saved in:
7
The effect of CEO prominence on cross-border acquisitions : an international entrepreneurship approach
Kim, Yeongsu Anthony
;
Liang, Feng
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303739
Saved in:
8
Fake review detection in e-commerce platforms using aspect-based sentiment analysis
Hájek, Petr
;
Hikkerova, Lubica
;
Sahut, Jean-Michel
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383045
Saved in:
9
The impact of company-generated posts with crisis-related content on online engagement behavior
Kleer, Nicola
;
Kunz, Reinhard
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304134
Saved in:
10
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
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