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~isPartOf:"Harvard business review : HBR"
~isPartOf:"Journal of retailing and consumer services"
~language:"dan"
~language:"eng"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Personalmanagement"
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Markenführung
Markenimage
Personalmanagement
Consumer behaviour
831
Konsumentenverhalten
831
Beziehungsmarketing
612
Relationship marketing
612
Einzelhandel
344
Retail trade
344
Customer satisfaction
317
Kundenzufriedenheit
317
Brand management
315
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256
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256
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246
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246
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181
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165
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165
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156
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154
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125
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125
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113
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113
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98
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95
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84
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84
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83
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Park, Jungkun
8
Dev, Chekitan S.
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5
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5
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5
Prentice, Catherine
5
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4
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3
Cappelli, Peter
3
Dhir, Amandeep
3
Dwivedi, Abhishek
3
Hollebeek, Linda D.
3
Huang, Zongsheng
3
Hyun, Hyowon
3
Japutra, Arnold
3
Kumar, Vikas
3
Liu, Chih-Hsing
3
Louis, Didier
3
Mortimer, Gary
3
Park, Hyejune
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Ready, Douglas A.
3
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Trinh, Giang
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2
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2
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2
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2
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2
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2
Cliquet, Gérard
2
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2
Das, Gopal
2
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Harvard business review : HBR
Journal of retailing and consumer services
Journal of business research : JBR
754
The journal of brand management : an international journal
630
The international journal of human resource management
590
The journal of product & brand management
414
International journal of human resource management
312
Human resource management
249
Human resource management review
242
International journal of hospitality management
189
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155
Management revue : socio-economic studies
151
Human resource management journal
139
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
138
Tourism management : research, policies, practice
136
European journal of marketing : EJM
133
Industrial marketing management : the international journal for industrial and high-tech firms
130
Cogent business & management
128
Journal of marketing management : MM
128
International journal of manpower
124
Psychology & marketing
123
International journal of contemporary hospitality management
121
Journal of strategic marketing
121
Asia Pacific journal of marketing and logistics
117
SpringerLink / Bücher
115
Journal of marketing communications
109
Marketing intelligence & planning
108
Journal of travel and tourism marketing
105
The IUP journal of brand management : IJBRM
103
Journal of business ethics : JOBE
100
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
99
Journal of fashion marketing and management
91
Business horizons
89
Journal of marketing
88
Springer eBook Collection
87
European journal of international management : EJIM
86
Global business review
84
Asia Pacific : journal of human resources
81
Journal of promotion management : innovations in planning and applied research
80
Journal of the Academy of Marketing Science
80
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ECONIS (ZBW)
385
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61
Antecedents of consumer-brand identification in terms of belonging brands
Büyükdağ, Naci
;
Kitapci, Olgun
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012434327
Saved in:
62
Are men from Mars, women from Venus? : examining gender differences towards continuous use intention of branded apps
Lim, Xin-Jean
;
Cheah, Jun-Hwa
;
Ng, Siew Imm
;
Norazlyn …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-17
Persistent link: https://www.econbiz.de/10012502614
Saved in:
63
A game theoretic approach for analyzing the competition between national and store brands by considering store loyalty
Assarzadegan, Parisa
;
Hejazi, Seyed Reza
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012502661
Saved in:
64
Branded app atmospherics : examining the effect of pleasure-arousal-dominance in brand relationship building
Hsieh, Sara H.
;
Lee, Crystal T.
;
Tseng, Timmy H.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012502703
Saved in:
65
Volunteer programs that employees can get excited about : to boost engagement, avoid these common traps
Rodell, Jessica
- In:
Harvard business review : HBR
99
(
2021
)
1
,
pp. 94-101
Persistent link: https://www.econbiz.de/10012509091
Saved in:
66
Turn departing employees into loyal alumni : a holistic approach to offboarding
Dachner, Alison McConnell
;
Makarius, Erin E.
- In:
Harvard business review : HBR
99
(
2021
)
2
,
pp. 88-97
Persistent link: https://www.econbiz.de/10012548838
Saved in:
67
Role of mobile food-ordering applications in developing restaurants' brand satisfaction and loyalty in the pandemic period
Dirsehan, Taşkın
;
Cankat, Ece
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648835
Saved in:
68
Retailers with traits of consumer : exploring the existence and antecedents of brand loyalty in small unorganized retailers
Dugar, Anurag
;
Chamola, Pankaj
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648890
Saved in:
69
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
70
Consumer processing of mobile online stores : sources and effects of processing fluency
Sohn, Stefanie
- In:
Journal of retailing and consumer services
36
(
2017
),
pp. 137-147
Persistent link: https://www.econbiz.de/10011697945
Saved in:
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