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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of consumer studies"
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of purchasing and supply management"
~subject:"Beziehungsmarketing"
~subject:"Digitization"
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Search: subject:"Literature review"
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Beziehungsmarketing
Digitization
Bibliometrics
186
Bibliometrie
186
Systematic literature review
87
Literature review
74
Consumer behaviour
52
Konsumentenverhalten
52
systematic literature review
39
Lieferkette
22
Supply chain
22
Bibliometric analysis
21
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16
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16
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Andreini, Daniela
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Chirumalla, Koteshwar
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Oghazi, Pejvak
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Paul, Justin
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Pedeliento, Giuseppe
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Perez-Vega, Rodrigo
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Solerio, Chiara
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Zarantonello, Lia
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Ertz, Myriam
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Kadić-Maglajlić, Selma
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of consumer studies
International journal of contemporary hospitality management
Journal of business research : JBR
Journal of purchasing and supply management
Technological forecasting & social change : an international journal
8
Management review quarterly
4
International journal of production research
3
International journal of retail and distribution management
3
International journal of technology marketing : IJTMkt
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Marketing intelligence & planning
3
The international review of retail, distribution and consumer research
3
The journal of strategic information systems : incorporating International Information Systems
3
European management journal
2
Göttinger Beiträge zur Handwerksforschung
2
Impact of digitalization on reporting, tax avoidance, accounting, and green finance
2
Information systems and e-business management : ISeB
2
International journal of entrepreneurial behavior & research
2
International journal of innovation and technology management : IJITM
2
International journal of physical distribution and logistics management
2
International review on public and non-profit marketing
2
Journal of knowledge management
2
Journal of service management
2
Journal of service research
2
Knowledge management research & practice : KMRP ; an official journal of the OR Society
2
Psychology & marketing
2
Review of managerial science : RMS
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
The journal of brand management : an international journal
2
The service industries journal
2
A Research Agenda for Service Marketing
1
Accounting, auditing & accountability journal
1
Administrative Sciences : open access journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business & information systems engineering
1
Business analyst : a refereed journal of Shri Ram College of Commerce
1
Business process management journal
1
Business strategy and the environment
1
Businesses
1
Computational & mathematical organization theory
1
Contemporary trends in innovative marketing strategies
1
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ECONIS (ZBW)
22
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22
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1
Device-mediated customer behaviour on the internet : a systematic
literature
review
Wolf, Lukas
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2270-2304
Persistent link: https://www.econbiz.de/10014427281
Saved in:
2
Consumers' brand personality perceptions in a digital world : a systematic
literature
review
and research agenda
Ghorbani, Mijka
;
Karampela, Maria
;
Tonner, Andrea
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1960-1991
Persistent link: https://www.econbiz.de/10013412019
Saved in:
3
Customer engagement strategies within family businesses in emerging economies : a multi-method study
Pereira, Vijay
;
Laker, Benjamin
;
Bamel, Umesh
;
Sharma, …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549458
Saved in:
4
A meta-model of customer brand loyalty and its antecedents
Desveaud, Kathleen
;
Mandler, Timo
;
Eisend, Martin
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014550337
Saved in:
5
Customer experience in social commerce : a systematic
literature
review
and research agenda
Dhaigude, Soma Amol
;
Mohan, Bijuna C.
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1629-1668
Persistent link: https://www.econbiz.de/10014335585
Saved in:
6
Exploring online customer experience : a systematic
literature
review
and research agenda
Kacprzak, Agnieszka
;
Hensel, Przemysław
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2583-2608
Persistent link: https://www.econbiz.de/10014427348
Saved in:
7
Is digital transformation threatened? : a systematic
literature
review
of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
8
Moving from servitization to digital servitization : identifying the required dynamic capabilities and related microfoundations to facilitate the transition
Chirumalla, Koteshwar
;
Leoni, Luna
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-23
Persistent link: https://www.econbiz.de/10014280483
Saved in:
9
A systematic review and bibliometric analysis of the dark side of customer behavior : an integrative customer incivility framework
Lages, Cristiana R.
;
Perez-Vega, Rodrigo
; …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014288831
Saved in:
10
Types of consumer-brand relationships : a systematic review and future research agenda
Alvarez, Claudio
;
David, Meredith E.
;
George, Morris
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014294797
Saved in:
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