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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of consumer studies"
~isPartOf:"Journal of purchasing and supply management"
~subject:"B-to-B-Marketing"
~subject:"bibliometric analysis"
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B-to-B-Marketing
bibliometric analysis
Bibliometrics
78
Bibliometrie
78
systematic literature review
39
Consumer behaviour
32
Konsumentenverhalten
32
Literature review
24
Systematic literature review
22
Lieferkette
20
Supply chain
20
Lieferantenmanagement
13
Supplier relationship management
13
TCCM framework
13
Beschaffung
12
Procurement
12
Business-to-business marketing
10
Nachhaltigkeit
8
SPAR-4-SLR
8
Sustainability
8
consumer behavior
8
Online retailing
7
Online-Handel
7
Corporate Social Responsibility
6
Corporate social responsibility
6
Digitalisierung
6
Digitization
6
E-commerce
6
Electronic Commerce
6
Social Web
6
Social web
6
literature review
6
Internet marketing
5
Online-Marketing
5
Betriebliche Wertschöpfung
4
Purchasing and supply management
4
Research agenda
4
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4
Value creation
4
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14
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Swani, Kunal
2
Bandyopadhyay, Chinmoy
1
Bhattacharjee, Ayona
1
Bhattacharjee, Debashree Roy
1
Bhawna
1
Brown, Brian P.
1
Carlson, Jamie
1
Casidy, Riza
1
Chan, Hing Kai
1
Chauhan, Ajay
1
De, Gourab
1
Gupta, Priya
1
Hensel, Przemysław
1
Huang, Ying
1
Joshi, Himanshu
1
Kacprzak, Agnieszka
1
Lacka, Ewelina
1
Małecka, Agnieszka
1
Millemann, Jan Andre
1
Mitręga, Maciej
1
Mohan, Mayoor
1
Mudambi, Susan M.
1
Müller, Julian M.
1
Neuhaus, Tina
1
Nijssen, E. J.
1
Nyadzayo, Munyaradzi
1
Pfajfar, Gregor
1
Pommeranz, Benjamin
1
Pradhan, Debasis
1
Rai, Pratibha
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Ray, Subhasis
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Salo, Jari
1
Skallerud, Kåre
1
Sondhi, Neena
1
Surface, Debra Lee
1
Tafesse, Wondwesen
1
Thaichon, Park
1
Vangeli, Anastas
1
Voigt, Kai-Ingo
1
Voola, Archana
1
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of consumer studies
Journal of purchasing and supply management
International journal of production research
8
Journal of business economics and management
5
Logistics
4
Business strategy and the environment
3
Economies : open access journal
3
Journal of Open Innovation: Technology, Market, and Complexity
3
Journal of open innovation : technology, market, and complexity
3
The journal of business & industrial marketing
3
Cogent Business & Management
2
Cogent business & management
2
Corporate social responsibility and environmental management
2
Global business and organizational excellence : GBOE
2
International journal of sustainable economy : IJSE
2
Journal of hospitality marketing & management
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Psychology & marketing
2
Acta oeconomica : periodical of the Hungarian Academy of Sciences
1
Administrative Sciences : open access journal
1
African journal of accounting, auditing and finance : AJAAF
1
Business and society review : journal of the W. Michael Hoffman Center for Business Ethics at Bentley University
1
Business history
1
Central European business review : CEBR
1
Cogent economics & finance
1
Economies
1
Entrepreneurship research journal : ERJ
1
European journal of international management : EJIM
1
European research studies
1
Global economy journal : GEJ
1
International journal of agile systems and management : IJASM
1
International journal of business and emerging markets : IJBEM
1
International journal of electronic business
1
International journal of innovation and technology management
1
International journal of innovation management
1
International journal of management and economics
1
International journal of product lifecycle management : IJPLM
1
International journal of services technology and management
1
International journal of shipping and transport logistics : IJSTL
1
Journal of Industrial Engineering and Management (JIEM)
1
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ECONIS (ZBW)
14
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1
Preventive healthcare behavior : a hybrid systematic
literature
review
(1998-2023)
De, Gourab
;
Sondhi, Neena
;
Bhattacharjee, Ayona
;
Joshi, …
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-37
Persistent link: https://www.econbiz.de/10014465903
Saved in:
2
From greenwashing to green B2B marketing : a systematic
literature
review
Vangeli, Anastas
;
Małecka, Agnieszka
;
Mitręga, Maciej
; …
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 281-299
Persistent link: https://www.econbiz.de/10014454913
Saved in:
3
Blockchain application in consumer services : a review and future research agenda
Bhawna
;
Gupta, Priya
;
Rai, Pratibha
;
Chauhan, Ajay
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2417-2450
Persistent link: https://www.econbiz.de/10014427318
Saved in:
4
Exploring online customer experience : a systematic
literature
review
and research agenda
Kacprzak, Agnieszka
;
Hensel, Przemysław
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2583-2608
Persistent link: https://www.econbiz.de/10014427348
Saved in:
5
Brand communities : a
literature
review
and future research agendas using TCCM approach
Bhattacharjee, Debashree Roy
;
Pradhan, Debasis
;
Swani, Kunal
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 3-28
Persistent link: https://www.econbiz.de/10012807974
Saved in:
6
B2B marketing scholarship and the UN Sustainable Development Goals (SDGs) : a systematic
literature
review
Voola, Ranjit
;
Bandyopadhyay, Chinmoy
;
Voola, Archana
; …
- In:
Industrial marketing management : the international …
101
(
2022
),
pp. 12-32
Persistent link: https://www.econbiz.de/10013197754
Saved in:
7
Bridging the gap between B2B and B2C : thought leadership in industrial marketing : a systematic
literature
review
and propositions
Neuhaus, Tina
;
Millemann, Jan Andre
;
Nijssen, E. J.
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 99-111
Persistent link: https://www.econbiz.de/10014226404
Saved in:
8
Corporate social responsibility and sustainability practices in B2B markets : a review and research agenda
Huang, Ying
;
Surface, Debra Lee
;
Zhang, Chun
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 219-239
Persistent link: https://www.econbiz.de/10014226504
Saved in:
9
Leveraging consumer behavior research to forge new insights into B2B buyer behavior : contextualizing extant research and developing a research agenda
Mohan, Mayoor
;
Casidy, Riza
;
Thaichon, Park
;
Nyadzayo, …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013494009
Saved in:
10
Technological advancements and B2B international trade : a bibliometric analysis and review of industrial marketing research
Lacka, Ewelina
;
Chan, Hing Kai
;
Wang, Xiaojun
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012285224
Saved in:
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