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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of contemporary hospitality management"
~subject:"Beziehungsmarketing"
~subject:"Qualitative Methode"
~subject:"Research"
~type:"article"
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Beziehungsmarketing
Qualitative Methode
Research
Qualitative method
24
Qualitative research
9
Lieferantenmanagement
7
Supplier relationship management
7
Gastgewerbe
6
Hospitality industry
6
Bibliometrics
4
Bibliometrie
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Business network
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Fuzzy sets
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Fuzzy-Set-Theorie
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Qualitative case study research
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Friend, Scott B.
3
Koporcic, Nikolina
2
Malshe, Avinash
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Akhoondnejad, Arman
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Al-Habib, Mohammed I.
1
Al-Torkistani, Habiballah Mohamed
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1
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1
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1
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1
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1
Henneberg, Stephan
1
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1
Ind, Nicholas
1
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of contemporary hospitality management
Organizational research methods : ORM
57
Qualitative research in organizations and management : an international journal
55
Journal of business research : JBR
48
Qualitative market research : an international journal
45
Journal of management inquiry
39
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative Marktforschung : Konzepte - Methoden - Analysen
29
Rethinking the case study in international business and management research
17
The real life guide to accounting research : a behind the scenes view of using qualitative research methods
16
Journal of career development
14
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
14
Technological forecasting & social change : an international journal
13
Young consumers : insight and ideas for responsible marketers
13
Strategic Organization
12
Human resource development review
10
Journal of health organization and management
10
Strategic organization
10
European journal of operational research : EJOR
9
Health care management review : HCM review
9
Handbook of qualitative research methods on human resource management : innovative techniques
8
Information systems and e-business management : ISeB
8
International journal of market research : JMRS ; the journal of the Market Research Society
8
Journal of applied behavioral science
8
Journal of management & organization : JMO
8
Journal of management studies : JMS
8
European management journal
7
International journal of market research
7
International marketing review
7
Journal of sport management : the official journal of the North American Society of Sport Management
7
Qualitative research in accounting & management : QRAM
7
Sport management review
7
The international journal of human resource management
7
International journal of entrepreneurship and small business
6
International journal of management concepts and philosophy : IJMCP
6
Journal of business ethics : JOBE
6
Journal of business venturing
6
Journal of family business strategy
6
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
6
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ECONIS (ZBW)
24
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1
Conducting mixed methods research
Taheri, Babak
;
Okumus, Fevzi
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 995-1004
Persistent link: https://www.econbiz.de/10014483802
Saved in:
2
A qualitative study of antecedents of enduring involvement and its role in dining experiences of tourists
Akhoondnejad, Arman
;
Rosin, Christopher
;
Brennan, Charles S.
- In:
International journal of contemporary hospitality management
34
(
2022
)
3
,
pp. 993-1011
Persistent link: https://www.econbiz.de/10013164522
Saved in:
3
A step-by-step guide of (fuzzy set) qualitative comparative analysis : from theory to practice via an implementation in a B2B context
Saridakis, Charalampos
;
Zaefarian, Ghasem
;
Ganotakis, …
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 92-107
Persistent link: https://www.econbiz.de/10014230679
Saved in:
4
Linking joint value creation to the interplay of competition and cooperation : a fuzzy set approach
Santos, Jose Novais
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 45-54
Persistent link: https://www.econbiz.de/10012490933
Saved in:
5
Editorial: qualitative research in business marketing management
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Thornton, …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. A1-A9
Persistent link: https://www.econbiz.de/10013206341
Saved in:
6
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
Saved in:
7
Triangulation in industrial qualitative case study research : widening the scope
Farquhar, Jillian Dawes
;
Michels, Nicolette
;
Robson, Julie
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 160-170
Persistent link: https://www.econbiz.de/10012285148
Saved in:
8
Value capture mechanisms in publicly funded research
O'Kane, Conor
;
Zhang, Jing A.
;
Cunningham, James
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 400-416
Persistent link: https://www.econbiz.de/10012372699
Saved in:
9
Corporate brand identity co-creation in business-to-business contexts
Iglesias, Oriol
;
Landgraf, Polina
;
Ind, Nicholas
; …
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 32-43
Persistent link: https://www.econbiz.de/10012211932
Saved in:
10
How firms learn in NPD networks : the 4S model
Liu, Rebecca
;
Rindt, Jekaterina
;
Hart, Susan
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 446-458
Persistent link: https://www.econbiz.de/10012291157
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