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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~subject:"Gerechtigkeit"
~type:"article"
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Search: subject:"B-to-B-Marketing"
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Gerechtigkeit
B-to-B-Marketing
608
Business-to-business marketing
608
Lieferantenmanagement
344
Supplier relationship management
344
Beziehungsmarketing
160
Relationship marketing
160
Marketing management
83
Marketingmanagement
83
Business network
68
Unternehmensnetzwerk
68
Brand management
63
Markenführung
63
E-commerce
61
Electronic Commerce
61
Selling
59
Verkauf
59
B2B
55
Consumer behaviour
54
Konsumentenverhalten
54
Salespeople
52
Social Web
52
Social web
52
Verkaufspersonal
52
Internet marketing
48
Online-Marketing
48
Brand image
45
Markenimage
45
Value creation
45
Betriebliche Wertschöpfung
44
Customer value
39
Kundenwert
39
Bibliometrics
38
Bibliometrie
38
Marketing theory
34
Marketingtheorie
34
Innovation
32
USA
30
United States
30
Firm performance
29
Lieferkette
29
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6
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6
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English
6
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Aloysius, John
1
Blessley, Misty
1
Cadogan, John W.
1
Chugh, Richa
1
Farhangmehr, Minoo
1
Gould, Noel
1
Henneberg, Stephan
1
Leach, Mark P.
1
Liu, Annie H.
1
Mir, Saif
1
Morgan, Robert
1
Najafi-Tavani, Zhaleh
1
Naudé, Peter
1
Rosier, Eleri R.
1
Sarmento, Maria
1
Simões, Cláudia
1
Ting, Shueh-chin
1
Zacharia, Zach
1
Zaefarian, Ghasem
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Inventi impact: retailing & consumer services
1
Journal of business research : JBR
1
Psychology & marketing
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
6
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1
B2B buyers' emotions and regulatory focus in justice and switch back decisions
Chugh, Richa
;
Gould, Noel
;
Leach, Mark P.
;
Liu, Annie H.
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 73-89
Persistent link: https://www.econbiz.de/10014282227
Saved in:
2
Breaching relational obligations in a buyer-supplier relationship : feelings of violation, fairness perceptions and supplier switching
Blessley, Misty
;
Mir, Saif
;
Zacharia, Zach
;
Aloysius, John
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 215-226
Persistent link: https://www.econbiz.de/10011942331
Saved in:
3
Do supplier perceptions of buyer fairness lead to supplier sales growth?
Zaefarian, Ghasem
;
Najafi-Tavani, Zhaleh
;
Henneberg, Stephan
- In:
Industrial marketing management : the international …
53
(
2016
),
pp. 160-171
Persistent link: https://www.econbiz.de/10011448092
Saved in:
4
Applying a relationship marketing perspective to B2B trade fairs : the role of socialization episodes
Sarmento, Maria
;
Simões, Cláudia
;
Farhangmehr, Minoo
- In:
Industrial marketing management : the international …
44
(
2015
),
pp. 131-141
Persistent link: https://www.econbiz.de/10010481956
Saved in:
5
The role of justice in determining relationship quality
Ting, Shueh-chin
- In:
Journal of relationship marketing : innovations & …
10
(
2011
)
2
,
pp. 57-75
Persistent link: https://www.econbiz.de/10009248159
Saved in:
6
Marketing strategy and the efficacy of procedural justice : the mid-level marketing manager in industrial service firms
Rosier, Eleri R.
;
Morgan, Robert
;
Cadogan, John W.
- In:
Industrial marketing management : the international …
39
(
2010
)
3
,
pp. 450-459
Persistent link: https://www.econbiz.de/10003976502
Saved in:
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