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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Internet marketing"
~subject:"SME"
~subject:"United States"
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Internet marketing
SME
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E-commerce
179
Electronic Commerce
179
Online retailing
103
Online-Handel
103
Lieferantenmanagement
72
Supplier relationship management
72
B-to-B-Marketing
59
Business-to-business marketing
59
Consumer behaviour
56
Konsumentenverhalten
56
Online-Marketing
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34
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Beziehungsmarketing
30
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Vertriebsweg
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electronic commerce
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Ghose, Anindya
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Agostini, Lara
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Alalwan, Ali Abdallah
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Aras, Ajit
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Chu, Leon Yang
1
Ciappei, Cristiano
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Industrial marketing management : the international journal for industrial and high-tech firms
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
93
Journal of retailing and consumer services
89
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
72
International journal of internet marketing and advertising : IJIMA
57
Working paper / National Bureau of Economic Research, Inc.
50
International journal of electronic marketing and retailing : IJEMR
49
Journal of internet commerce
49
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
47
Information systems research : ISR
46
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
37
International journal of hospitality management
36
Journal of management information systems : JMIS
36
Journal of electronic commerce research : JECR
35
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
35
SpringerLink / Bücher
35
Electronic commerce research
32
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
International journal of business information systems : IJBIS
28
International journal of electronic business
28
International journal of e-business research : an official publication of the Information Resources Management Association
27
Technological forecasting & social change : an international journal
26
International journal of electronic commerce : IJEC
23
International journal of retail & distribution management
21
Tourism management : research, policies, practice
20
Journal of small business and enterprise development
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
Journal of hospitality marketing & management
18
Journal of travel and tourism marketing
18
International journal of contemporary hospitality management
17
Journal of retailing
17
Journal of the Academy of Marketing Science
17
Springer eBook Collection
17
Cogent business & management
16
International journal of electronic customer relationship management : IJECRM
16
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Journal of fashion marketing and management
16
Marketing intelligence & planning
16
Premier reference source
16
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ECONIS (ZBW)
56
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1
Leading the transition to multi-sided platforms (MSPs) in a B2B context : the case of a recycling SME
Budde, Lukas
;
Hänggi, Roman
;
Laglia, Leonardo
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 106-119
Persistent link: https://www.econbiz.de/10014456184
Saved in:
2
Dynamic pricing with online reviews
Shin, Dongwook
;
Vaccari, Stefano
;
Zeevi, Assaf
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 824-845
Persistent link: https://www.econbiz.de/10014294230
Saved in:
3
B2B eWOM on Alibaba : signaling through online reviews in platform-based social exchange
Tóth, Zsófia
;
Mrad, Mona
;
Itani, Omar S.
;
Luo, Jun
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 226-240
Persistent link: https://www.econbiz.de/10013326941
Saved in:
4
Consumer online search with partially revealed information
Gu, Chris
;
Wang, Yike
- In:
Management science : journal of the Institute for …
68
(
2022
)
6
,
pp. 4215-4235
Persistent link: https://www.econbiz.de/10013369043
Saved in:
5
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
6
The Bayesian prophet : a low-regret framework for online decision making
Vera, Alberto
;
Banerjee, Siddhartha
- In:
Management science : journal of the Institute for …
67
(
2021
)
3
,
pp. 1368-1391
Persistent link: https://www.econbiz.de/10012505985
Saved in:
7
The effects of online social identity signals on retailer demand
Babar, Yash
;
Mahdavi Adeli, Ali
;
Burtch, Gordon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
Saved in:
8
B2B digital platform adoption by SMEs and large firms : pathways and pitfalls
Marzi, Giacomo
;
Marrucci, Anna
;
Vianelli, Donata
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 80-93
Persistent link: https://www.econbiz.de/10014433452
Saved in:
9
Incentive-compatible assortment optimization for sponsored products
Balseiro, Santiago R.
;
Désir, Antoine
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4668-4684
Persistent link: https://www.econbiz.de/10014339320
Saved in:
10
Position ranking and auctions for online marketplaces
Chu, Leon Yang
;
Nazerzadeh, Hamid
;
Zhang, Heng
- In:
Management science : journal of the Institute for …
66
(
2020
)
8
,
pp. 3617-3634
Persistent link: https://www.econbiz.de/10012289184
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