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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~person:"Johnston, Wesley J."
~person:"Möller, K. E. Kristian"
~person:"Storbacka, Kaj"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Relationship marketing
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Johnston, Wesley J.
Möller, K. E. Kristian
Storbacka, Kaj
Naudé, Peter
8
Terho, Harri
8
La Rocca, Antonella
7
Agnihotri, Raj
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Eggert, Andreas
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Lacoste, Sylvie
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Nyadzayo, Munyaradzi W.
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Prior, Daniel D.
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Ritter, Thomas
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Ruyter, Ko de
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Sharma, Arun
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Wang, Xinchun
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Industrial marketing management : the international journal for industrial and high-tech firms
The journal of business & industrial marketing
2
Australasian marketing journal
1
California management review
1
International business review : the official journal of the European International Business Academy
1
Journal of business market management : JBM
1
Journal of business research : JBR
1
Journal of the Academy of Marketing Science
1
Management decision : MD
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The journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
6
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1
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6
of
6
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date (oldest first)
1
A configurational approach to understanding relationship characteristics in differing levels of servitization
Kramer, Victoria
;
Krafft, Manfred
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 42-65
Persistent link: https://www.econbiz.de/10014531452
Saved in:
2
Adoption of digital sales force automation tools in supply chain : customers' acceptance of sales configurators
Mahlamäki, Tommi
;
Storbacka, Kaj
;
Pylkkönen, Samuli
; …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 162-173
Persistent link: https://www.econbiz.de/10012422206
Saved in:
3
Driving shareholder value with customer asset management : moving beyond customer lifetime value
Nenonen, Suvi
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
52
(
2016
),
pp. 140-150
Persistent link: https://www.econbiz.de/10011447505
Saved in:
4
The performance implications of power-trust relationship : the moderating role of commitment in the supplier-retailer relationship
Jain, Megha
;
Khalil, Shadab
;
Johnston, Wesley J.
; …
- In:
Industrial marketing management : the international …
43
(
2014
)
2
,
pp. 312-321
Persistent link: https://www.econbiz.de/10010364519
Saved in:
5
Theory map of business marketing : relationships and networks perspectives
Möller, K. E. Kristian
- In:
Industrial marketing management : the international …
42
(
2013
)
3
,
pp. 324-335
Persistent link: https://www.econbiz.de/10009766133
Saved in:
6
Does customer information usage improve a firm's performance in business-to-business markets?
Rollins, Minna
;
Bellenger, Danny N.
;
Johnston, Wesley J.
- In:
Industrial marketing management : the international …
41
(
2012
)
6
,
pp. 984-994
Persistent link: https://www.econbiz.de/10009656652
Saved in:
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