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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Bryson, John R."
~person:"Jacob, Frank"
~person:"Nippa, Michael"
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B-to-B-Marketing
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Bundling strategy
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Bryson, John R.
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Industrial marketing management : the international journal for industrial and high-tech firms
Hybride Wertschöpfung : Konzepte, Methoden und Kompetenzen für die Preis- und Vertragsgestaltung ; HyPriCo
3
An Elgar reference collection
1
Freiberg working papers
1
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
1
Schriften zu Kooperations- und Mediensystemen
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
1
The handbook of innovation and services : a multi-disciplinary perspective
1
The international library of critical writings in economics
1
Unternehmenskybernetik 2020 : betriebswirtschaftliche und technische Aspekte von Geschäftsprozessen ; wissenschaftliche Jahrestagung der Gesellschaft für Wirtschafts- und Sozialkybernetik und des Instituts für Unternehmenskybernetik am 15. und 16. Mai 2007 in Aachen
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ECONIS (ZBW)
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The customer as enabler of value (co)-creation in the solution business
Petri, Jan
;
Jacob, Frank
- In:
Industrial marketing management : the international …
56
(
2016
),
pp. 63-72
Persistent link: https://www.econbiz.de/10011531230
Saved in:
2
Special issue: The transition from product to service in business markets
Jacob, Frank
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003700308
Saved in:
3
The transition from product to service in business markets : an agenda for academic inquiry
Jacob, Frank
;
Ulaga, Wolfgang
- In:
Industrial marketing management : the international …
37
(
2008
)
3
,
pp. 247-253
Persistent link: https://www.econbiz.de/10003713056
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