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~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~isPartOf:"Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association"
~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of retailing"
~subject:"Beziehungsmarketing"
~subject:"Brand"
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Search: subject_exact:"Internet-Handel"
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Beziehungsmarketing
Brand
Online retailing
285
Online-Handel
285
Consumer behaviour
187
Konsumentenverhalten
187
E-commerce
137
Electronic Commerce
137
Internet marketing
72
Online-Marketing
72
Einzelhandel
50
Retail trade
50
Viral marketing
43
Virales Marketing
43
Relationship marketing
42
Social Web
40
Social web
40
Website
38
Customer satisfaction
35
Kundenzufriedenheit
35
Confidence
26
Vertrauen
26
Distribution channel
25
Internet
25
Vertriebsweg
25
Personalisierung
23
Personalization
23
Experiment
22
Dienstleistungsqualität
21
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21
Bekleidung
18
Clothing
18
Fashion
15
Innovation adoption
15
Innovationsakzeptanz
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Data Mining
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Hult, G. Tomas M.
2
Lok, Peter
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2
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1
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1
Anderl, Eva
1
Arroyo-Cañada, Francisco-Javier
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Ayodele, Adeola A.
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Bilgihan, Anil
1
Bradshaw, Amanda S.
1
Breazeale, Michael J.
1
Breugelmans, Els
1
Calantone, Roger J.
1
Campo, Katia
1
Carlson, Jamie
1
Cavusoglu, Hasan
1
Chang, Hsin Hsin
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Chang, Man Kit
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1
Chen, Su Wen
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Chiang, Jeongwen
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Cobanoglu, Cihan
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Deng, Xiangming
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Dholakia, Utpal
1
Dutta, Abhisek
1
Esmark, Carol L.
1
Ezenwafor, Ebuka Christian
1
Fogel, Joshua A.
1
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Gopalakrishna B. V.
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
Journal of fashion marketing and management
Journal of retailing
Journal of retailing and consumer services
90
Journal of business research : JBR
41
International journal of electronic marketing and retailing : IJEMR
21
Electronic commerce research
17
International journal of retail & distribution management
16
International journal of business information systems : IJBIS
15
International journal of internet marketing and advertising : IJIMA
15
International journal of electronic commerce : IJEC
13
International journal of electronic customer relationship management : IJECRM
13
Journal of internet commerce
13
Asia Pacific journal of marketing and logistics
12
International journal of retail and distribution management
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
International journal of e-business research : an official publication of the Information Resources Management Association
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
The international review of retail, distribution and consumer research
10
International journal of technology marketing : IJTMkt
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
The service industries journal
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of electronic commerce research : JECR
8
Journal of strategic marketing
8
Marketing intelligence & planning
8
The journal of services marketing
8
Cogent business & management
7
Journal of management information systems : JMIS
7
Journal of the Academy of Marketing Science
7
Technological forecasting & social change : an international journal
7
Transportation research / E : an international journal
7
Information systems research : ISR
6
International journal of electronic business : IJEB
6
International journal of production economics
6
International journal of production research
6
Journal of customer behaviour
6
Journal of open innovation : technology, market, and complexity
6
Journal of operations management
6
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ECONIS (ZBW)
46
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1
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
Saved in:
2
How augmented reality can improve e-commerce website quality through interactivity and vividness : the moderating role of need for touch
Kim, Seeun
;
Park, Hyejune
;
Kader, Mohammad Shahidul
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 760-783
Persistent link: https://www.econbiz.de/10014430513
Saved in:
3
Omnichannel as a driver of digitalization : evidence from the emerging market in the fashion industry
Szozda, Natalia
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 905-923
Persistent link: https://www.econbiz.de/10014430527
Saved in:
4
You can't shop with us : how US-based, value- and mid-market online clothing retailers position their plus-size female clothing sections
Shelton, Summer Suzanne
;
Bradshaw, Amanda S.
;
Cretul, …
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10014430535
Saved in:
5
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
6
The omnichannel continuum : integrating online and offline channels along the customer journey
Neslin, Scott A.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 111-132
Persistent link: https://www.econbiz.de/10013207544
Saved in:
7
What drives consumers to shop on mobile devices? : insights from a meta-analysis
Luceri, Beatrice
;
Bijmolt, Tammo H. A.
;
Bellini, Silvia
; …
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 178-196
Persistent link: https://www.econbiz.de/10013207547
Saved in:
8
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
9
Information search and product returns across mobile and traditional online channels
Zhang, Yufei
;
Voorhees, Clay M.
;
Chen, Lin
;
Chiang, Jeongwen
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013364282
Saved in:
10
Social media marketing and brand loyalty among online shoppers in Anambra State, Nigeria : mediating effect of brand awareness
Ezenwafor, Ebuka Christian
;
Ayodele, Adeola A.
; …
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
3
,
pp. 16-27
Persistent link: https://www.econbiz.de/10012605350
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