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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Internet marketing"
~subject:"Price discrimination"
~type_genre:"Article in journal"
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Search: subject_exact:"Consumer Behaviour"
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Internet marketing
Price discrimination
Consumer behaviour
474
Konsumentenverhalten
474
Advertising effects
101
Werbewirkung
101
Advertising
86
Werbung
86
Preismanagement
66
Pricing strategy
66
Theorie
66
Theory
66
Online-Marketing
59
Online retailing
47
Online-Handel
47
Experiment
44
Brand image
38
Markenimage
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Social Web
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Markenführung
36
Beziehungsmarketing
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Relationship marketing
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Game theory
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advertising
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Behavioral economics
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Choe, Chongwoo
3
Ghose, Anindya
3
Bernritter, Stefan F.
2
Dukes, Anthony
2
Hosanagar, Kartik
2
Ipeirotis, Panagiotis G.
2
Li, Beibei
2
Malthouse, Edward C.
2
Maslowska, Ewa
2
Matsushima, Noriaki
2
Rauwers, Fabiënne
2
Reijmersdal, Eva A. van
2
Rozendaal, Esther
2
Simchi-Levi, David
2
Smit, Edith G.
2
Van Ryzin, Garrett
2
Agarwal, Ritu
1
Anghelcev, George
1
Athey, Susan
1
Aydin, Goker
1
Babar, Yash
1
Bapna, Ravi
1
Bar-Gill, Sagit
1
Baxter, Stacey M.
1
Besbes, Omar
1
Bimpikis, Kostas
1
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1
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1
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1
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1
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1
Burtch, Gordon
1
Calvano, Emilio
1
Cauberghe, Veroline
1
Chan, Kelvyn Ka Fuk
1
Chan, Tat
1
Chang, Jason Oliver
1
Chen, Lily Shui-lien
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International journal of advertising : the quarterly review of marketing communications
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
202
Journal of retailing and consumer services
152
International journal of internet marketing and advertising : IJIMA
118
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
83
International journal of advertising : the review of marketing communications
74
Journal of marketing communications
72
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
62
Journal of promotion management : innovations in planning and applied research
53
Journal of internet commerce
52
International journal of hospitality management
51
The journal of product & brand management
50
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
49
International journal of electronic marketing and retailing : IJEMR
47
Cogent business & management
41
Electronic commerce research
36
Information systems research : ISR
33
Journal of marketing
31
International journal of industrial organization
30
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
30
The journal of brand management : an international journal
30
Journal of electronic commerce research : JECR
29
Journal of marketing research : JMR
29
Journal of promotion management : JPM
29
Tourism management : research, policies, practice
29
Asia Pacific journal of marketing and logistics
28
International journal of consumer studies
28
Journal of advertising research
28
Journal of management information systems : JMIS
28
International journal of contemporary hospitality management
27
International journal of technology marketing : IJTMkt
27
Psychology & marketing
27
Technological forecasting & social change : an international journal
26
Marketing intelligence & planning
25
Young consumers : insight and ideas for responsible marketers
25
International journal of e-business research : an official publication of the Information Resources Management Association
22
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
22
Journal of hospitality marketing & management
22
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ECONIS (ZBW)
80
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1
Softening competition through unilateral sharing of customer data
Choe, Chongwoo
;
Cong, Jiajia
;
Wang, Chengsi
- In:
Management science : journal of the Institute for …
70
(
2024
)
1
,
pp. 526-543
Persistent link: https://www.econbiz.de/10014470040
Saved in:
2
The consumption of advertising in the digital age : attention and ad content
Dukes, Anthony
;
Liu, Qihong
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2086-2106
Persistent link: https://www.econbiz.de/10014519900
Saved in:
3
The value of observing the buyers’ arrival time in dynamic pricing
Correa, José
;
Pizarro, Dana
;
Vulcano, Gustavo J.
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2107-2121
Persistent link: https://www.econbiz.de/10014519904
Saved in:
4
Information spillovers in experience goods competition
Chen, Zhuoqiong
;
Stanton, Christopher
;
Thomas, Catherine
- In:
Management science : journal of the Institute for …
70
(
2024
)
6
,
pp. 3923-3950
Persistent link: https://www.econbiz.de/10014552033
Saved in:
5
The effects of online social identity signals on retailer demand
Babar, Yash
;
Mahdavi Adeli, Ali
;
Burtch, Gordon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
Saved in:
6
Multidimensional targeting and consumer response
Despotakis, Stylianos
;
Yu, Jungju
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4518-4540
Persistent link: https://www.econbiz.de/10014339266
Saved in:
7
Dynamic pricing with online reviews
Shin, Dongwook
;
Vaccari, Stefano
;
Zeevi, Assaf
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 824-845
Persistent link: https://www.econbiz.de/10014294230
Saved in:
8
Measuring the impact of crowdsourcing features on mobile app user engagement and retention : a randomized field experiment
Gu, Zhuojun
;
Bapna, Ravi
;
Chang, Jason Oliver
;
Gupta, Alok
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1297-1329
Persistent link: https://www.econbiz.de/10012887599
Saved in:
9
How do restrictions on advertising affect consumer search?
Chiou, Lesley
;
Tucker, Catherine
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 866-882
Persistent link: https://www.econbiz.de/10012877293
Saved in:
10
The effects of online review platforms on restaurant revenue, consumer learning, and welfare
Fang, Limin
- In:
Management science : journal of the Institute for …
68
(
2022
)
11
,
pp. 8116-8143
Persistent link: https://www.econbiz.de/10014279966
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