//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Tourism management : research, policies, practice"
~person:"Taylor, Charles Raymond"
~subject:"Sportveranstaltung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sport event"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Sportveranstaltung
Advertising
2
Sport event
2
Werbung
2
Advertising effects
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Fernsehwerbung
1
Guerilla marketing
1
Guerilla-Marketing
1
Internet marketing
1
Olympische Spiele <30., 2012, London>
1
Online-Marketing
1
Sponsoring
1
Sponsorship
1
Television advertising
1
Werbewirkung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Taylor, Charles Raymond
Fairley, Sheranne
3
Duignan, Michael B.
2
Geldenhuys, Sue
2
Gibson, Heather J.
2
Kaplanidou, Kiki
2
Kelly, Donna M.
2
Müller, Martin
2
Nunkoo, Robin
2
O'Brien, Danny
2
Pappalepore, Ilaria
2
Thapa, Brijesh
2
Walker, Matthew
2
Akyol, Ayşe
1
Alders, Taila
1
Alexander, Amanda
1
Anastasiadou, Constantia
1
Assaker, Guy
1
Boutsouki, Christina
1
Brown, Graham
1
Chen, Fangying
1
Chien, P. Monica
1
Choi, Jiwon
1
Choi, Yung Kyun
1
Chuang, Shu-tzu
1
Coghlan, Alexandra
1
Collins, Andrea
1
Cuskelly, Graham
1
Davies, Gary
1
Davis, Andrew
1
Davis, John A.
1
Devonish, Dwayne
1
Dickson, Geoff
1
Everett, Sally
1
Figueiredo, Otávio
1
Filo, Kevin
1
Finkel, Rebecca
1
Fourie, Johan
1
Fredline, Liz
1
Gaffney, Christopher
1
more ...
less ...
Published in...
All
International journal of advertising : the quarterly review of marketing communications
Tourism management : research, policies, practice
Journal of business research : JBR
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Some interesting findings about Super Bowl advertising
Taylor, Charles Raymond
- In:
International journal of advertising : the quarterly …
35
(
2016
)
2
,
pp. 167-170
Persistent link: https://www.econbiz.de/10011581081
Saved in:
2
Editorial : the London Olympics 2012 : what advertisers should watch
Taylor, Charles Raymond
- In:
International journal of advertising : the quarterly …
31
(
2012
)
3
,
pp. 459-464
Persistent link: https://www.econbiz.de/10009581826
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->