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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~language:"eng"
~language:"fra"
~person:"Allen, Donald S."
~person:"Belongia, Michael T."
~person:"Blanchard, Olivier"
~person:"Gordon, Robert J."
~person:"Haltiwanger, John C."
~person:"Laroche, Michel"
~person:"Ott, Mack"
~subject:"1971-1994"
~subject:"Arbeitslosigkeit"
~subject:"Industrie"
~subject:"USA"
~subject:"United States"
~type_genre:"Article in journal"
~type_genre:"Congress report"
~type_genre:"Hochschulschrift"
~type_genre:"Länderbericht"
~type_genre:"Non-commercial literature"
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1971-1994
Arbeitslosigkeit
Industrie
USA
United States
Apple Computer Inc.
1
Brand
1
Brand management
1
China
1
Comparison
1
France
1
Frankreich
1
Harley-Davidson, Inc.
1
Humor
1
Markenartikel
1
Markenführung
1
Nike <Firma>
1
Print advertising
1
Printwerbung
1
Social group
1
Social relations
1
Social values
1
Soziale Beziehungen
1
Soziale Gruppe
1
Soziale Werte
1
Vergleich
1
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Type of publication
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Article
2
Type of publication (narrower categories)
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Article in journal
Congress report
Hochschulschrift
Länderbericht
Non-commercial literature
Aufsatz in Zeitschrift
2
Case study
1
Fallstudie
1
Language
All
English
French
Author
All
Allen, Donald S.
Belongia, Michael T.
Blanchard, Olivier
Gordon, Robert J.
Haltiwanger, John C.
Laroche, Michel
Ott, Mack
Mueller, Barbara
4
Cheong, Yunjae
3
Kim, Kihan
3
Sung, Yongjun
3
De Gregorio, Federico
2
DeLorme, Denise E.
2
Diehl, Sandra
2
Huh, Jisu
2
Kamal, Sara
2
Lwin, May O.
2
Okazaki, Shintaro
2
Reid, Leonard N.
2
Richard, Marie-Odile
2
Terlutter, Ralf
2
Till, Brian
2
An, Soontae
1
Andras, Trina Larsen
1
Baek, Tae Hyun
1
Balasubramanian, Siva Kumar
1
Barrio-García, Salvador del
1
Belch, George E.
1
Belch, Michael A.
1
Bhatnagar, Namita
1
Bissell, Kimberly
1
Bove, Liliana L.
1
Briñol, Pablo
1
Broyles, Sheri J.
1
Brusco, Michael J.
1
Bu, Kyunghee
1
Buijzen, Moniek
1
Capella, Michael
1
Carlson, Brad D.
1
Chang, Chingching
1
Chang, Chun-Tuan
1
Chang, Susan
1
Chen, Pei-Chi
1
Cheng, I-huei
1
Childers, Courntey Carpenter
1
Cho, Yoon-Na
1
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International journal of advertising : the quarterly review of marketing communications
Working paper / National Bureau of Economic Research, Inc.
116
Review / Federal Reserve Bank of St. Louis
25
The American economic review
25
Discussion paper / Centre for Economic Policy Research
21
Brookings papers on economic activity : BPEA
20
Working papers / U.S. Census Bureau, Center for Economic Studies
16
NBER working paper series
13
Discussion paper series / IZA
9
The journal of economic perspectives : EP ; a journal of the American Economic Association
9
Massachusetts Institute of Technology Department of Economics working paper series : working paper
8
The review of economics and statistics
8
NBER macroeconomics annual
5
The quarterly journal of economics
5
Economic policy : a European forum
4
American economic journal : a journal of the American Economic Association
3
American journal of agricultural economics
3
Boston College working papers in economics
3
Discussion paper series / Harvard Institute of Economic Research
3
European economic review : EER
3
Finance and economics discussion series
3
Journal of labor economics
3
Research working papers / Federal Reserve Bank of Kansas City
3
The economic journal : the journal of the Royal Economic Society
3
Working paper / PIIE, Peterson Institute for International Economics
3
10th [Tenth] International Seminar on Macroeconomics
2
American economic journal
2
Annales d'économie et de statistique
2
BLS working papers
2
Brookings papers on economic activity / Microeconomics
2
Discussion paper
2
Discussion papers / CEPR
2
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
2
Economic policy review
2
Federal Reserve Bank of Cleveland working paper series
2
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
2
Journal of business research : JBR
2
Journal of economic literature
2
Journal of labor economics : JOLE
2
Journal of monetary economics
2
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ECONIS (ZBW)
2
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Congruency of humour and cultural values in print ads : cross-cultural differences among the US, France and China
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Richard, …
- In:
International journal of advertising : the quarterly …
33
(
2014
)
4
,
pp. 681-705
Persistent link: https://www.econbiz.de/10010466398
Saved in:
2
Constitutive marketing : towards understanding brand community formation
Kilambi, Ana
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
International journal of advertising : the quarterly …
32
(
2013
)
1
,
pp. 45-64
Persistent link: https://www.econbiz.de/10009722523
Saved in:
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