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~isPartOf:"International journal of advertising : the review of marketing communications"
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Advertising
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behavioral control
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Lee, Jong-Ho
6
Song, Ji Hee
4
Kim, Hye Young
1
Kim, Seoyoung
1
Lee, Sungkyu
1
Seo, Yuri
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Taylor, Charles Raymond
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Whang, Jeong Bin
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International journal of advertising : the review of marketing communications
Asian economic policy review : AEPR
25
The world economy : the leading journal on international economic relations
17
Japan and the world economy : international journal of theory and policy
15
ADB Economics Working Paper Series
14
CAMA working paper series
13
Asian Economic Policy Review
12
Economic papers
12
The journal of applied business research
12
ADB economics working paper series
11
CAMA Working Paper
11
International economic journal
11
NBER Working Paper
11
NBER Working Papers
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NBER working paper series
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Working paper / National Bureau of Economic Research, Inc
10
Asian Development Bank Economics Working Paper Series
9
Energy
9
Journal of business research : JBR
9
ADB working paper series on regional economic integration
8
The World Economy
8
Working Papers on Regional Economic Integration
8
ADBI Working Paper
7
IMF working papers
7
Applied economics
6
Asian economic journal : journal of the East Asian Economic Association
6
IMF Working Papers
6
Japan and the World Economy
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Journal of Asian economics
6
Journal of monetary economics
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ADB Working Paper Series on Regional Economic Integration
5
Applied Economics Letters
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Applied economics letters
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Asian economic papers
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IMF working paper
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International Economic Journal
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ECONIS (ZBW)
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1
Two important strategies to attenuate consumer purchase hesitation
Whang, Jeong Bin
;
Song, Ji Hee
;
Lee, Jong-Ho
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 824-846
Persistent link: https://www.econbiz.de/10014551073
Saved in:
2
Can premium private labels compete with luxury brands : the impact of advertising on perceived luxuriousness
Kim, Seoyoung
;
Lee, Sungkyu
;
Lee, Jong-Ho
;
Taylor, …
- In:
International journal of advertising : the review of …
39
(
2020
)
6
,
pp. 761-782
Persistent link: https://www.econbiz.de/10012260275
Saved in:
3
Digital transformation and advertising : insights from the 2020 ICAMA-KAS conference : editorial
Seo, Yuri
;
Lee, Jong-Ho
- In:
International journal of advertising : the review of …
40
(
2021
)
8
,
pp. 1245-1246
Persistent link: https://www.econbiz.de/10012802299
Saved in:
4
Editorial: recent trends in advertising and required research in emerging markets : an Asian perspective
Lee, Jong-Ho
;
Song, Ji Hee
- In:
International journal of advertising : the review of …
38
(
2019
)
4
,
pp. 507-510
Persistent link: https://www.econbiz.de/10012200280
Saved in:
5
When are personalized promotions effective? : the role of consumer control
Kim, Hye Young
;
Song, Ji Hee
;
Lee, Jong-Ho
- In:
International journal of advertising : the review of …
38
(
2019
)
4
,
pp. 628-647
Persistent link: https://www.econbiz.de/10012200304
Saved in:
6
Contemporary advertising studies in Asia
Lee, Jong-Ho
(
ed.
);
Song, Ji Hee
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012200494
Saved in:
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