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~isPartOf:"International journal of business and globalisation : IJBG"
~subject:"Deutschland"
~subject:"SME"
~subject:"Sports marketing"
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International journal of business and globalisation : IJBG
Europäische Hochschulschriften / 5
25
International marketing review
12
Schriftenreihe Hochschulmarketing
10
Journal of business research : JBR
9
Journal of global marketing
9
SpringerLink / Bücher
9
International business review : the official journal of the European International Business Academy
7
Journal of international marketing
7
The journal of business & industrial marketing
7
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
6
Hamburger Schriften zur Marketingforschung
6
Industrial marketing management : the international journal for industrial and high-tech firms
6
Innovatives Markenmanagement
6
Internationalisierung industrieller Dienstleistungen : Leitfaden und Instrumente zur Planung des Internationalisierungserfolges
6
Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
5
European journal of international management : EJIM
5
Gabler Edition Wissenschaft
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IGCC market reports
5
Management international review : mir ; journal of international business
5
Neue betriebswirtschaftliche Forschung : Nbf
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European journal of marketing : EJM
4
Gabler-Lehrbuch
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Journal of euromarketing
4
Journal of international entrepreneurship
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Small business economics : an entrepreneurship journal
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Strategies for international industrial marketing : the management of customer relationships in European industrial markets
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mir-Edition
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
3
Asia Pacific journal of marketing and logistics
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International journal of economic perspectives : IJEP
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International journal of entrepreneurship and small business
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Internationalisierung von Vertrieb und Handel
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ECONIS (ZBW)
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1
Export performance of international new ventures in emerging market
Mohammad Falahat
;
Migin, Melissa W.
- In:
International journal of business and globalisation : IJBG
19
(
2017
)
1
,
pp. 111-125
Persistent link: https://www.econbiz.de/10011847642
Saved in:
2
The role of competitive strategies on export market selection by SMEs in an emerging economy
Ayob, Abu H.
;
Zizah Che Senik
- In:
International journal of business and globalisation : IJBG
14
(
2015
)
2
,
pp. 208-225
Persistent link: https://www.econbiz.de/10011530678
Saved in:
3
Managing and modelling the combination of resources and global brands in international sporting events
Maltese, Lionel
;
Véran, Lucien
- In:
International journal of business and globalisation : IJBG
11
(
2013
)
1
,
pp. 19-44
Persistent link: https://www.econbiz.de/10009783159
Saved in:
4
Internationalisation of sports teams brands : the consumers' perspective
Giroux, Marilyn
;
Pons, Frank
;
Richelieu, André
- In:
International journal of business and globalisation : IJBG
11
(
2013
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009783160
Saved in:
5
Consumer response to brand renaming as part of an international standardisation strategy
Ringeisen, Petra
;
Hünerberg, Reinhard
- In:
International journal of business and globalisation : IJBG
10
(
2013
)
4
,
pp. 456-469
Persistent link: https://www.econbiz.de/10009783163
Saved in:
6
International orientation, marketing mix, and the performance of international German 'mittelstand' companies
Kraft, Patricia
;
Dowling, Michael
;
Helm, Roland
- In:
International journal of business and globalisation : IJBG
8
(
2012
)
3
,
pp. 293-315
Persistent link: https://www.econbiz.de/10009733152
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