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~isPartOf:"International journal of business innovation and research"
~subject:"Consumer behaviour"
~subject:"Kundenzufriedenheit"
~subject:"Online-Marketing"
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Search: subject:"Mobile Telekommunikation"
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Consumer behaviour
Kundenzufriedenheit
Online-Marketing
Mobile communications
14
Mobilkommunikation
14
Konsumentenverhalten
7
Innovation adoption
6
Innovationsakzeptanz
6
Mobile phone
6
Mobiltelefon
6
India
4
Indien
4
Customer satisfaction
3
Dienstleistungsqualität
3
Information technology
3
Informationstechnik
3
Mobile Business
3
Mobile business
3
Service quality
3
consumer
3
satisfaction
3
3G mobile phone
2
Beziehungsmarketing
2
Electronic Banking
2
Electronic banking
2
Innovation diffusion
2
Innovationsdiffusion
2
Jordan
2
Jordanien
2
Mobile Anwendung
2
Mobile application
2
Relationship marketing
2
Telecommunications industry
2
Telekommunikationssektor
2
information technology
2
mobile banking
2
service quality
2
technology adoption
2
usage
2
Ambidextrous organization
1
Arbeitsmobilität
1
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1
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Article
8
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8
Aufsatz in Zeitschrift
8
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English
8
Author
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Velmurugan, Manivannan Senthil
2
Velmurugan, Masa Sakthi
2
Agbaeze, E. K.
1
Al-Hawary, Sulieman Ibraheem Shelash
1
Gupta, Ashish
1
Iqbal, Zeeshan
1
Malik, Maimoona
1
Mishra, Sita
1
Ogbo, Ann
1
Sahu, G. P.
1
Shaibu, O. B.
1
Siringoringo, Hotniar
1
Thaeras, Heidy Olivia
1
Ukpere, Wilfred I.
1
Ul Hassan, Masood
1
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Published in...
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International journal of business innovation and research
Journal of retailing and consumer services
60
Telecommunications policy : the international journal of digital economy, data sciences and new media
37
Journal of business research : JBR
21
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
19
Technological forecasting & social change : an international journal
19
International journal of hospitality management
15
Cogent business & management
14
Information systems research : ISR
14
International journal of business information systems : IJBIS
14
Asia Pacific journal of marketing and logistics
12
International journal of electronic business
12
International journal of internet marketing and advertising : IJIMA
12
International journal of e-business research : an official publication of the Information Resources Management Association
10
SpringerLink / Bücher
10
The journal of services marketing
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
International journal of bank marketing
9
International journal of contemporary hospitality management
9
Electronic markets : the international journal on networked business
8
International journal of electronic marketing and retailing : IJEMR
8
International journal of services and operations management
8
Journal of strategic marketing
8
The service industries journal
8
Global business review
7
Handbook of research on mobile marketing management
7
Information technology and management
7
International journal of retail & distribution management
7
International journal of services, economics and management
7
International journal of technology marketing : IJTMkt
7
Journal of hospitality marketing & management
7
Journal of promotion management : innovations in planning and applied research
7
Journal of travel and tourism marketing
7
Pervasive advertising
7
Psychology & marketing
7
The international journal of bank marketing : IJBM
7
E-marketing ; Vol. 1
6
European journal of marketing : EJM
6
International journal of advertising : the review of marketing communications
6
International journal of consumer studies
6
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ECONIS (ZBW)
8
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1
Evaluation of individuals' behaviour patterns towards cellular network : an empirical study of Pakistan
Ul Hassan, Masood
;
Iqbal, Zeeshan
;
Malik, Maimoona
- In:
International journal of business innovation and research
18
(
2019
)
1
,
pp. 64-86
Persistent link: https://www.econbiz.de/10011982385
Saved in:
2
An assessment of the effect of organisational ambidexterity on performance of selected global system for mobile communication operators in Enugu State, Nigeria
Shaibu, O. B.
;
Ogbo, Ann
;
Agbaeze, E. K.
;
Ukpere, Wilfred I.
- In:
International journal of business innovation and research
19
(
2019
)
3
,
pp. 413-434
Persistent link: https://www.econbiz.de/10012108755
Saved in:
3
Perceived quality of mobile cell phones : an initiative to develop local product
Siringoringo, Hotniar
;
Thaeras, Heidy Olivia
- In:
International journal of business innovation and research
15
(
2018
)
3
,
pp. 320-339
Persistent link: https://www.econbiz.de/10011954653
Saved in:
4
Information technology adoption on 3G mobile phones in India : the empirical analyses with SPSS 20, SmartPLS.0M3 and LISREL8.80 : part 2
Velmurugan, Manivannan Senthil
;
Velmurugan, Masa Sakthi
- In:
International journal of business innovation and research
13
(
2017
)
2
,
pp. 147-166
Persistent link: https://www.econbiz.de/10011724251
Saved in:
5
Information technology adoption on 3G mobile phones in India: the empirical analyses with SPSS 20, SmartPLS2.0M3 and LISREL8.80 : Part 1
Velmurugan, Manivannan Senthil
;
Velmurugan, Masa Sakthi
- In:
International journal of business innovation and research
11
(
2016
)
4
,
pp. 484-511
Persistent link: https://www.econbiz.de/10011667829
Saved in:
6
Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market
Gupta, Ashish
;
Sahu, G. P.
- In:
International journal of business innovation and research
9
(
2015
)
4
,
pp. 375-395
Persistent link: https://www.econbiz.de/10011545293
Saved in:
7
An analsis of consumer preferences and segmentation for mobile phone service providers in India : a multivariate approach
Mishra, Sita
- In:
International journal of business innovation and research
9
(
2015
)
4
,
pp. 437-454
Persistent link: https://www.econbiz.de/10011545411
Saved in:
8
The role of perceiveed quality and satisfaction in explaining customer brand loyalty : mobile phone service in Jordan
Al-Hawary, Sulieman Ibraheem Shelash
- In:
International journal of business innovation and research
7
(
2013
)
4
,
pp. 393-413
Persistent link: https://www.econbiz.de/10010212405
Saved in:
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