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~isPartOf:"International journal of consumer studies"
~source:"econis"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
28
Konsumentenverhalten
28
Customer service
9
Kundenservice
9
Beziehungsmarketing
8
Relationship marketing
8
Customer satisfaction
7
Dienstleistungsqualität
7
Kundenzufriedenheit
7
Service quality
7
purchase intention
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Advertising
4
Internet marketing
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Online-Marketing
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purchase intentions
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Brand image
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customer service
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Aufsatz in Zeitschrift
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Erasmus, Alet C.
2
Molina, Arturo
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Aranda, Evangelina
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International journal of consumer studies
Journal of retailing and consumer services
294
Journal of business research : JBR
192
International journal of hospitality management
98
The journal of services marketing
80
Psychology & marketing
74
Cogent business & management
67
Asia Pacific journal of marketing and logistics
57
The service industries journal
47
Journal of consumer research : JCR ; an interdisciplinary bimonthly
40
Journal of consumer behaviour : an international research review
39
Journal of international consumer marketing
39
Journal of service research : JSR
38
Journal of the Academy of Marketing Science
38
Journal of retailing
36
Journal of marketing communications
35
Journal of Islamic marketing
33
International journal of contemporary hospitality management
31
Journal of service management
31
Technological forecasting & social change : an international journal
31
International journal of electronic marketing and retailing : IJEMR
30
International journal of internet marketing and advertising : IJIMA
30
Marketing intelligence & planning
28
International journal of production economics
27
Journal of hospitality marketing & management
27
Management science : journal of the Institute for Operations Research and the Management Sciences
27
Marketing letters : a journal of research in marketing
27
Journal of Asian finance, economics and business : JAFEB
26
Services marketing quarterly
26
International journal of retail & distribution management
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of promotion management : innovations in planning and applied research
25
The journal of product & brand management
25
Young consumers : insight and ideas for responsible marketers
25
Journal of service research
24
Tourism management : research, policies, practice
24
International journal of services and operations management
23
Journal of air transport management
22
Journal of internet commerce
22
Journal of marketing theory and practice
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ECONIS (ZBW)
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37
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1
Influencer endorsement posts and their effects on advertising attitudes and
purchase
intentions
Herrando, Carolina
;
Martín de Hoyos, María José
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2288-2299
Persistent link: https://www.econbiz.de/10013412140
Saved in:
2
The role of intangible attributes of luxury brands for signalling status : a systematic literature review
Fuentes, Humberto
;
Vera, Jorge
;
Kolbe, Diana
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2747-2766
Persistent link: https://www.econbiz.de/10014427398
Saved in:
3
The influence of chatbot humour on consumer evaluations of services
Shin, Hyunju
;
Bunosso, Isabella
;
Levine, Lindsay R.
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 545-562
Persistent link: https://www.econbiz.de/10014250593
Saved in:
4
How do social media influencers inspire consumers'
purchase
decisions? : the mediating role of parasocial relationships
Ashraf, Arif
;
Hameed, Irfan
;
Saeed, S. Amir
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1416-1433
Persistent link: https://www.econbiz.de/10014326010
Saved in:
5
Impact of advertising puffery on
purchase
intention and brand loyalty of young adults
Punjani, Krunal K.
;
Ravi Kumar, V. V.
;
Mahadevan, Kala
- In:
International journal of consumer studies
48
(
2024
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014531730
Saved in:
6
What drives customer engagement after a service failure? : the moderating role of customer trust
Honora, Andreawan
;
Chih, Wen-Hai
;
Ortiz, Jaime
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1714-1732
Persistent link: https://www.econbiz.de/10014335594
Saved in:
7
Uniform pricing effect : the influence of uniform pricing on product value judgement and
purchase
intention
Zeng, Shuaifan
;
Xu, Xiaobing
;
Gu, Yu
;
Zhang, Jin
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1364-1376
Persistent link: https://www.econbiz.de/10014325983
Saved in:
8
Impact of ambivalent attitudes on green
purchase
intentions : the role of negative moods
Wang, Dahai
;
Weisstein, Fei L.
;
Duan, Shen
;
Choi, Pilsik
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 182-199
Persistent link: https://www.econbiz.de/10012808010
Saved in:
9
Do parasocial interactions and vicarious experiences in the beauty YouTube channels promote consumer
purchase
intention?
Lee, Minsun
;
Lee, Hyun-Hwa
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 235-248
Persistent link: https://www.econbiz.de/10012808019
Saved in:
10
Let us be realistic : the impact of perceived brand authenticity and advertising image on consumers'
purchase
intentions of food brands
Loebnitz, Natascha
;
Grunert, Klaus G.
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 309-323
Persistent link: https://www.econbiz.de/10012808034
Saved in:
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