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~isPartOf:"International journal of consumer studies"
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International journal of consumer studies
International journal of advertising : the review of marketing communications
8
Journal of business research : JBR
8
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of retailing and consumer services
6
International journal of internet marketing and advertising : IJIMA
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Journal of internet commerce
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Psychology & marketing
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Asia Pacific journal of marketing and logistics
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Journal of macromarketing
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Journal of promotion management : innovations in planning and applied research
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of travel and tourism marketing
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Technological forecasting & social change : an international journal
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Entrepreneurial business and economics review : EBER
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European journal of marketing
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Health marketing quarterly
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International journal of market research
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International journal of technology marketing : IJTMkt
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International journal of wine business research
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International marketing review
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Istanbul business research
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Journal of advertising research
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of enterprising culture : JEC
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality marketing & management
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Journal of international consumer marketing
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Journal of marketing
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Journal of research in marketing and entrepreneurship
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Journal of the Academy of Marketing Science
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Journal of vacation marketing
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Response to
social
media
influencers
: consumer dispositions as drivers
Bailey, Ainsworth Anthony
;
Mishrab, Aditya Shankar
; …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1979-1998
Persistent link: https://www.econbiz.de/10014335662
Saved in:
2
Social
media
influencers
and consumer engagement : a review and future research agenda
Pradhan, Bandinee
;
Kishore, Kaushal
;
Gokhale, Nilesh
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2106-2130
Persistent link: https://www.econbiz.de/10014427258
Saved in:
3
How do
social
media
influencers
inspire consumers' purchase decisions? : the mediating role of parasocial relationships
Ashraf, Arif
;
Hameed, Irfan
;
Saeed, S. Amir
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1416-1433
Persistent link: https://www.econbiz.de/10014326010
Saved in:
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