//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Dienstleistungssektor"
~subject:"Hotellerie"
~subject:"Marketing theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Dienstleistungsmarketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Dienstleistungssektor
Hotellerie
Marketing theory
Dienstleistungsmarketing
22
Services marketing
22
Dienstleistungsqualität
10
Service quality
10
Beziehungsmarketing
8
Relationship marketing
8
Brand management
7
Markenführung
7
Service industry
6
Consumer behaviour
5
Konsumentenverhalten
5
Customer satisfaction
4
Dienstleistung
4
Hotel industry
4
Kundenzufriedenheit
4
Services
4
Betriebliche Wertschöpfung
3
Gastgewerbe
3
Hospitality industry
3
Service-Dominant Logic
3
Service-dominant logic
3
Tourism industry
3
Tourismuswirtschaft
3
Value creation
3
Brand growth
2
Brand image
2
Corporate culture
2
Customer integration
2
Customer service
2
Dynamic multivariate panel model
2
Experience marketing
2
Hospital
2
Krankenhaus
2
Kundenintegration
2
Kundenservice
2
Lieferantenmanagement
2
Markenimage
2
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
12
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Language
All
English
12
Author
All
Dev, Chekitan S.
2
Huang, Ming-Hui
2
Bogers, Carl A.
1
Chan, Eric S. W.
1
Chathoth, Prakash K.
1
Dortyol, Ibrahim Taylan
1
Gummesson, Evert
1
Harrington, Robert J.
1
Hon, Alice H. Y.
1
Kimpakorn, Narumon
1
King, Ceridwyn
1
Kitapci, Olgun
1
Koh, Suna
1
Lai, John
1
Lui, Steven S.
1
Lusch, Robert F.
1
Nezami, Mehdi
1
Palmatier, Robert W.
1
Petruzzellis, Luca
1
Romanazzi, Salvatore
1
So, Kevin Kam Fung
1
Tassiello, Vito
1
Tocquer, Gerard
1
Ungson, Gerardo R.
1
Vargo, Stephen L.
1
Varinli, Inci
1
Worm, Stefan
1
Yoo, Joanne-eun
1
more ...
less ...
Published in...
All
International journal of contemporary hospitality management
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
The journal of brand management : an international journal
Industrial marketing management : the international journal for industrial and high-tech firms
10
Journal of service management
9
Neue Herausforderungen an das Dienstleistungsmarketing
9
The journal of services marketing
9
Journal of service research : JSR
7
Journal of the Academy of Marketing Science
7
SpringerLink / Bücher
7
Management in der Hotellerie und Gastronomie : betriebswirtschaftliche Grundlagen
6
Managing service quality : MSQ ; an international journal
6
Services marketing quarterly
6
Marketing theory
5
The service industries journal
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Fokus Dienstleistungsmarketing
4
International journal of hospitality management
4
Journal of business research : JBR
4
European journal of marketing
3
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
3
Global cases on hospitality industry
3
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of retailing and consumer services
3
Journal of service research
3
Major theoretical debates and contemporary issues in marketing theory
3
Public management review
3
South Asian journal of management : SAJM
3
A Research Agenda for Service Marketing
2
Business process management journal
2
Business-to-Business-Marketing
2
Dienstleistungsmanagement : Jahrbuch
2
Edition Dienstleistungsmanagement
2
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
2
European journal of marketing : EJM
2
Gabler Edition Wissenschaft / Marken- und Produktmanagement
2
Gabler Edition Wissenschaft / Marketing und Innovationsmanagement
2
Industrielle Dienstleistungen: Servicestrategie oder Outsourcing?
2
International journal of quality and service sciences
2
Journal of service theory and practice : JSTP
2
more ...
less ...
Source
All
ECONIS (ZBW)
12
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Growing the service brand
Huang, Ming-Hui
;
Dev, Chekitan S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012288666
Saved in:
2
Growing the service brand
Huang, Ming-Hui
;
Dev, Chekitan S.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
2
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012288668
Saved in:
3
Disentangling the effect of services on B2B firm value : trade-offs of sales, profits, and earnings volatility
Nezami, Mehdi
;
Worm, Stefan
;
Palmatier, Robert W.
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
2
,
pp. 205-223
Persistent link: https://www.econbiz.de/10011882547
Saved in:
4
Service-dominant logic 2025
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
1
,
pp. 46-67
Persistent link: https://www.econbiz.de/10011671917
Saved in:
5
Co-creation and higher order customer engagement in hospitality and tourism services : a critical review
Chathoth, Prakash K.
;
Ungson, Gerardo R.
;
Harrington, …
- In:
International journal of contemporary hospitality management
28
(
2016
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10011459755
Saved in:
6
Productivity, quality and relationship marketing in service operations : a revisit in a new service paradigm
Gummesson, Evert
- In:
International journal of contemporary hospitality management
26
(
2014
)
5
,
pp. 656-662
Persistent link: https://www.econbiz.de/10010395540
Saved in:
7
How do international tourists perceive hotel quality? : an exploratory study of service qualtiy in Antalya tourism region
Dortyol, Ibrahim Taylan
;
Varinli, Inci
;
Kitapci, Olgun
- In:
International journal of contemporary hospitality management
26
(
2014
)
3
,
pp. 470-495
Persistent link: https://www.econbiz.de/10010358419
Saved in:
8
Does standardized service fit all? : novel service encounter in frontline employee-customer interface
Lai, John
;
Lui, Steven S.
;
Hon, Alice H. Y.
- In:
International journal of contemporary hospitality management
26
(
2014
)
8
,
pp. 1341-1363
Persistent link: https://www.econbiz.de/10010467877
Saved in:
9
Branding relationship in financial services : paradigm shift in Mediterranean countries
Petruzzellis, Luca
;
Romanazzi, Salvatore
;
Tassiello, Vito
- In:
The journal of brand management : an international journal
18
(
2010/11
)
4/5
,
pp. 312-328
Persistent link: https://www.econbiz.de/10008905663
Saved in:
10
Importance-performance analysis with benefit segmentation of spa goers
Koh, Suna
;
Yoo, Joanne-eun
;
Bogers, Carl A.
- In:
International journal of contemporary hospitality management
22
(
2010
)
5
,
pp. 718-735
Persistent link: https://www.econbiz.de/10008651297
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->