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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~subject:"Einzelhandel"
~subject:"Preismanagement"
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Einzelhandel
Preismanagement
Sales promotion
6
Verkaufsförderung
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Consumer behaviour
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Konsumentenverhalten
5
India
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Indien
3
Online retailing
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Online-Handel
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Retail trade
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Advertising effects
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Bekleidungsindustrie
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Clothing industry
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E-commerce
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Electronic Commerce
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Emotion
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Online-Marketing
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Heiens, Richard A.
2
Narayanaswamy, Ravi
2
Bhattacharya, Sonali
1
Choudhary, Farah S.
1
Gandhi, Aradhana
1
Sharma, Alka
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International journal of electronic marketing and retailing : IJEMR
Journal of retailing and consumer services
30
Journal of retailing
25
Journal of business research : JBR
19
European journal of operational research : EJOR
15
Journal of marketing
11
International journal of retail & distribution management
9
International journal of production economics
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Quantitative marketing and economics : QME
8
Marketing letters : a journal of research in marketing
7
The international review of retail, distribution and consumer research
7
The journal of product & brand management
7
European journal of marketing : EJM
6
Journal of marketing research : JMR
6
Journal of the Academy of Marketing Science
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Information systems research : ISR
5
Journal of promotion management : innovations in planning and applied research
5
Journal of revenue and pricing management
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Psychology & marketing
5
International journal of hospitality management
4
SpringerLink / Bücher
4
Agribusiness : an internat. journal
3
Domestic commerce series
3
International journal of market research
3
International journal of production research
3
Journal of marketing analytics : JMA
3
Journal of marketing research
3
Journal of promotion management : JPM
3
Marketing intelligence & planning
3
Omega : the international journal of management science
3
The journal of consumer marketing
3
Asia Pacific journal of marketing and logistics
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
CESifo Working Paper Series
2
CESifo working papers
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Discussion papers / Deutsches Institut für Wirtschaftsforschung
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European journal of marketing
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Does visual merchandising affect response behaviour Role of atmospheric cues in online retailing
Choudhary, Farah S.
;
Sharma, Alka
- In:
International journal of electronic marketing and …
13
(
2022
)
4
,
pp. 466-489
Persistent link: https://www.econbiz.de/10014309991
Saved in:
2
Factors influencing purchase intention of store brands in organised fashion retail
Gandhi, Aradhana
;
Bhattacharya, Sonali
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 414-430
Persistent link: https://www.econbiz.de/10012669855
Saved in:
3
The impact of digital sales channels on web sales : evidence from the USA's largest online retailers
Narayanaswamy, Ravi
;
Heiens, Richard A.
- In:
International journal of electronic marketing and …
12
(
2021
)
3
,
pp. 306-322
Persistent link: https://www.econbiz.de/10012598447
Saved in:
4
Online sales promotion in hedonic versus utilitarian product categories
Narayanaswamy, Ravi
;
Heiens, Richard A.
- In:
International journal of electronic marketing and …
9
(
2018
)
1
,
pp. 77-88
Persistent link: https://www.econbiz.de/10011849124
Saved in:
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