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~isPartOf:"International journal of entrepreneurial behavior & research"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of promotion management : JPM"
~language:"eng"
~language:"spa"
~person:"Bartikowski, Boris"
~person:"Cleveland, Mark"
~person:"Paul, Justin"
~person:"Yang, Zhiyong"
~subject:"Bewertung"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Soziale Integration"
~type_genre:"Article in journal"
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Bewertung
Consumer behaviour
Indien
Soziale Integration
Konsumentenverhalten
45
Cultural identity
18
Kulturelle Identität
18
Globalization
16
Globalisierung
15
Brand image
11
Ethnic group
11
Ethnische Gruppe
11
Markenimage
11
Bibliometrics
10
Bibliometrie
10
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International marketing
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Internationales Marketing
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Materialism
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Article in journal
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46
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Spanish
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Bartikowski, Boris
Cleveland, Mark
Paul, Justin
Yang, Zhiyong
Laroche, Michel
31
Ko, Eunju
23
Diamantopoulos, Adamantios
18
Phau, Ian
15
Sharma, Piyush
14
Valette-Florence, Pierre
14
Shukla, Paurav
12
Pereira, Vijay
11
Richard, Marie-Odile
11
Seo, Yuri
11
Teng, Lefa
11
Balaji, M. S.
10
Chebat, Jean-Charles
10
Dwivedi, Yogesh Kumar
10
Septianto, Felix
10
Veloutsou, Cleopatra
10
Beatty, Sharon E.
9
Christodoulides, George
9
Filieri, Raffaele
9
Kukar-Kinney, Monika
9
Merchant, Altaf
9
Wagner, Udo
9
Balabanis, George
8
Behl, Abhishek
8
Choi, Jeonghye
8
Khare, Arpita
8
Liu, Martin J.
8
Melewar, T. C.
8
Roy, Rajat
8
Wang, Cheng Lu
8
Arslanagic-Kalajdzic, Maja
7
Donthu, Naveen
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
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7
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International journal of entrepreneurial behavior & research
International marketing review
Journal of business research : JBR
Journal of international consumer marketing
Journal of promotion management : JPM
Journal of retailing and consumer services
13
International journal of consumer studies
4
Psychology & marketing
4
Business strategy and the environment
3
European management journal
3
International journal of market research
3
Technological forecasting & social change : an international journal
3
Asia Pacific journal of marketing and logistics
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of marketing
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
Asia Pacific business review
1
Asian journal of business ethics : AJBE
1
Electronic markets : the international journal on networked business
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of East-West business
1
Journal of business ethics : JBE
1
Journal of consumer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research
1
Journal of marketing theory and practice
1
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ECONIS (ZBW)
46
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46
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1
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
2
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
3
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
4
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
5
Role of socioemotional wealth (SEW) in the internationalisation of family firms
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
International journal of entrepreneurial behavior & research
29
(
2023
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10013553720
Saved in:
6
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
7
Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark
;
Iyer, Rajesh
;
Babin, Barry J.
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492778
Saved in:
8
"Antiglobalscapes" : a cross-national investigation of the nature and precursors of consumers' apprehensions towards globalization
Cleveland, Mark
;
McCutcheon, Georgia
- In:
Journal of business research : JBR
138
(
2022
),
pp. 170-184
Persistent link: https://www.econbiz.de/10013197861
Saved in:
9
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
10
Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers
Chopdar, Prasanta Kr.
;
Paul, Justin
;
Korfiatis, Nikolaos
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 657-669
Persistent link: https://www.econbiz.de/10013040732
Saved in:
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