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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of business research : JBR"
~person:"Bartikowski, Boris"
~person:"Casaló, Luis V."
~person:"Lim, Weng Marc"
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Bartikowski, Boris
Casaló, Luis V.
Lim, Weng Marc
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International journal of hospitality management
Journal of business research : JBR
Global business and organizational excellence : GBOE
2
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2
Marketing intelligence & planning
2
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2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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ECONIS (ZBW)
17
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1
Augmented and virtual reality in hotels : impact on tourist satisfaction and intention to stay and return
Lim, Weng Marc
;
Jasim, K. Mohamed
;
Das, Madhumita
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457823
Saved in:
2
Exchange rate volatility and international trade
Lal, Madan
;
Kumar, Satish
;
Pandey, Dharen Kumar
;
Rai, …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10014383123
Saved in:
3
Tribute to a marketing legend : commemorating the contributions of Shelby D. Hunt with implications for the future of marketing
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
;
Pandey, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303767
Saved in:
4
Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
Saved in:
5
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
6
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
7
Customer engagement and social media : revisiting the past to inform the future
Lim, Weng Marc
;
Rasul, Tareq
- In:
Journal of business research : JBR
148
(
2022
),
pp. 325-342
Persistent link: https://www.econbiz.de/10013325487
Saved in:
8
Giving electronic word of mouth (eWOM) as a prepurchase behavior : the case of online group buying
Lim, Weng Marc
;
Ahmed, Pervaiz Khalid
;
Ali, Md. Yunus
- In:
Journal of business research : JBR
146
(
2022
),
pp. 582-604
Persistent link: https://www.econbiz.de/10013271449
Saved in:
9
Be creative, my friend! : engaging users on Instagram by promoting positive emotions
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 416-425
Persistent link: https://www.econbiz.de/10012544844
Saved in:
10
Influencers on Instagram : antedecents and consequences of opinion leadership
Casaló, Luis V.
;
Flavián Blanco, Carlos
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 510-519
Persistent link: https://www.econbiz.de/10012287955
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