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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Technological forecasting & social change : an international journal"
~isPartOf:"Tourism management : research, policies, practice"
~language:"eng"
~language:"pol"
~subject:"Social web"
~type:"article"
~type_genre:"Article in journal"
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
Technological forecasting & social change : an international journal
Tourism management : research, policies, practice
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
Information systems research : ISR
140
Journal of management information systems : JMIS
124
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Industrial marketing management : the international journal for industrial and high-tech firms
94
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
94
Business horizons
90
International journal of business information systems : IJBIS
84
Psychology & marketing
84
Journal of marketing communications
83
International journal of advertising : the review of marketing communications
82
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
Electronic commerce research
78
Journal of internet commerce
76
Management information systems : mis quarterly
76
Journal of promotion management : innovations in planning and applied research
70
Journal of marketing management : MM
69
Journal of travel and tourism marketing
69
Cogent business & management
67
Journal of information & knowledge management : JIKM
67
The journal of product & brand management
67
The journal of brand management : an international journal
66
Journal of electronic commerce research : JECR
65
International journal of electronic commerce : IJEC
64
Journal of marketing
62
International journal of electronic marketing and retailing : IJEMR
61
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
59
International journal of technology marketing : IJTMkt
56
Journal of advertising research
56
International journal of networking and virtual organisations : IJNVO
55
Journal of marketing management : JMM ; journal of the Academy of Marketing
55
Journal of open innovation : technology, market, and complexity
55
Journal of organizational computing and electronic commerce
54
Corporate communications : an international journal
52
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ECONIS (ZBW)
947
Showing
1
-
10
of
947
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date (newest first)
date (oldest first)
1
The authentic virtual influencer : authenticity manifestations in the metaverse
Koles, Bernadett
;
Audrezet, Alice
;
Moulard, Julie Guidry
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014534995
Saved in:
2
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
3
Can tweets be word of mouth that changes risky behaviors?
Abouk, Rahi
;
Jalali, Nima
;
Papatla, Purushottam
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014548074
Saved in:
4
Catching eyes of social media wanderers : how pictorial and textual cues in visitor-generated content shape users' cognitive-affective psychology
Fu, Xiao
;
Liu, Xinyi
;
Li, Zhiyong
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014457535
Saved in:
5
Causal recipes of customer loyalty in a sharing economy : integrating social media analytics and fsQCA
Lee, Carmen Kar Hang
;
Tse, Ying Kei
;
Leung, Eric Ka Ho
; …
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014556536
Saved in:
6
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
7
Designing profitable seeding Programs : the effects of social network properties and consumer homophily
Nejad, Mohammad G.
;
Amini, Mehdi
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014547900
Saved in:
8
The effect of different types of virtual influencers on consumers' emotional attachment
Yan, Ji
;
Xia, Senmao
;
Jiang, Amanda
;
Lin, Zhibin
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014552002
Saved in:
9
The effect of subscriptions on customer engagement
Wu, Banggang
;
Guo, Gengxuan
;
Luo, Peng
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014552022
Saved in:
10
Electronic word of mouth 2.0 (eWOM 2.0) : the evolution of eWOM research in the new age
Liu, Hongfei
;
Jayawardhena, Chanaka
;
Shukla, Paurav
; …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014550367
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