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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Beziehungsmarketing"
~subject:"Germany"
~subject:"Vertrauen"
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Beziehungsmarketing
Germany
Vertrauen
Online retailing
63
Online-Handel
63
Consumer behaviour
51
Konsumentenverhalten
51
Internet marketing
32
Online-Marketing
32
E-commerce
21
Electronic Commerce
21
Social Web
16
Social web
16
Relationship marketing
15
Website
15
Viral marketing
10
Virales Marketing
10
Advertising effects
9
Confidence
9
Werbewirkung
9
e-commerce
8
social media
7
Brand image
6
Brand management
6
Customer satisfaction
6
Kundenzufriedenheit
6
Markenführung
6
Markenimage
6
Structural equation model
6
Strukturgleichungsmodell
6
purchase intention
6
Advertising
5
Internet
5
Werbung
5
structural equation modelling
5
India
4
Indien
4
Marketing management
4
Marketingmanagement
4
Personalisierung
4
Personalization
4
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22
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Agrebi, Meriem
1
Babakus, Emin
1
Barrichello, Alcides
1
Blake, Brian F.
1
Bolat, Elvira
1
Brandtweiner, Roman
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Brünink, Leonine A.
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Bình Nghiêm-Phú
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Carneiro-da-Cunha, Julio Araujo
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Chandon, Jean Louis
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Cheng, Robin
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Dimitriadis, Sergios
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Gopalakrishna B. V.
1
Goutam, Doddahulugappa
1
Guerreiro, Robson Coelho
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Habann, Frank
1
Hamilton, Rhiannon L.
1
Ho, Ree Chan
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Huh, Jisu
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Kaushal, Arun
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Nam Hoai Nguyen
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Ndasi, Wilson
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Nurlida Ismail
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International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
111
Journal of business research : JBR
52
International journal of electronic marketing and retailing : IJEMR
30
Journal of internet commerce
27
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
25
International journal of business information systems : IJBIS
22
SpringerLink / Bücher
21
Electronic commerce research
20
International journal of retail & distribution management
20
International journal of e-business research : an official publication of the Information Resources Management Association
18
International journal of electronic commerce : IJEC
18
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
17
International journal of retail and distribution management
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
15
Journal of retailing
15
Asia Pacific journal of marketing and logistics
14
Cogent business & management
14
International journal of electronic customer relationship management : IJECRM
14
Journal of electronic commerce research : JECR
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
The international review of retail, distribution and consumer research
13
Information systems and e-business management : ISeB
12
Journal of management information systems : JMIS
12
Journal of organizational computing and electronic commerce
12
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Electronic commerce research and applications
11
International journal of electronic business : IJEB
11
Technological forecasting & social change : an international journal
11
The service industries journal
11
Ausgewählte Studien des ECC-Handel
10
Information systems research : ISR
10
International journal of technology marketing : IJTMkt
10
Tourism management : research, policies, practice
10
Journal of customer behaviour
9
Journal of strategic marketing
9
Psychology & marketing
9
Gabler Edition Wissenschaft
8
International journal of consumer studies
8
Springer eBook Collection
8
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ECONIS (ZBW)
22
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1
Investigating factors affecting trust and purchase intention towards online websites : structural equation modelling approach
Dogra, Pallavi
;
Kaushal, Arun
- In:
International journal of internet marketing and …
18
(
2023
)
1
,
pp. 98-120
Persistent link: https://www.econbiz.de/10014318246
Saved in:
2
Contextual effect of online second-hand shoppers' loyalty : a vendor comparison
Vila-Brunet, Neus
;
Llach, Josep
- In:
International journal of internet marketing and …
18
(
2023
)
4
,
pp. 389-409
Persistent link: https://www.econbiz.de/10014318357
Saved in:
3
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
4
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
5
A comparative impact of cause-related marketing and sponsorship leveraged internet display advertising
Ndasi, Wilson
;
Bolat, Elvira
;
Roushan, Gelareh
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013041197
Saved in:
6
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
Saved in:
7
Customer satisfaction and loyalty with corporate multi-brand websites in an era of social media and misinformation
Agrebi, Meriem
;
Chandon, Jean Louis
;
Zaichkowsky, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 394-421
Persistent link: https://www.econbiz.de/10013256327
Saved in:
8
Antecedents of trust and purchase intention in social commerce in Brazil
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 271-298
Persistent link: https://www.econbiz.de/10014318201
Saved in:
9
Factors of virtual influencer marketing influencing Generation Y consumers' purchase intention in Malaysia
Yoong Ruey Yap
;
Nurlida Ismail
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 437-458
Persistent link: https://www.econbiz.de/10014318238
Saved in:
10
Determinants of customer satisfaction and loyalty in e-commerce settings : an emerging economy perspective
Goutam, Doddahulugappa
;
Gopalakrishna B. V.
;
Ganguli, …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 327-348
Persistent link: https://www.econbiz.de/10012598994
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