//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Customer satisfaction"
~subject:"Innovation adoption"
~subject:"Mobile business"
~subject:"Service quality"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Mobilkommunikation"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Customer satisfaction
Innovation adoption
Mobile business
Service quality
Mobile communications
12
Mobilkommunikation
12
Consumer behaviour
11
Konsumentenverhalten
11
Internet marketing
10
Online-Marketing
10
Mobile Business
7
Mobile Marketing
7
Mobile marketing
7
Mobile phone
6
Mobiltelefon
6
Advertising
5
Advertising effects
5
Innovationsakzeptanz
5
Werbewirkung
5
Werbung
5
mobile advertising
4
Social Web
3
Social web
3
Beziehungsmarketing
2
China
2
Cultural identity
2
Kulturelle Identität
2
Relationship marketing
2
SMS
2
USA
2
United States
2
short message service
2
Beijing
1
Brand
1
Brand loyalty
1
Brand management
1
Breitbandkommunikation
1
Broadband communications
1
Confidence
1
Consumer attitudes
1
Data protection
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
9
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Language
All
English
9
Author
All
Aghniadi
1
Aramendia-Muneta, Maria Elena
1
Arnita, Devi
1
Bakr, Yousra
1
Doğan, Seden
1
Elwalda, Abdulaziz
1
Erkan, Ismail
1
Fleisch, Elgar
1
Giovanis, Apostolos N.
1
Jiang, Pingjun
1
Kini, Ranjan B.
1
Kowatsch, Tobias
1
Maass, Wolfgang
1
Nardali, Sinan
1
Nasution, Reza Ashari
1
Olarte-Pascual, Cristina
1
Papadopoulou, Panagiota
1
Pelet, Jean-Eric
1
Pierce, Meghan
1
Rahman, Mushfiqur
1
Tolba, Ahmed
1
Tomaras, Petros
1
Zhao-Serrano, Qianyu
1
Zondiros, Dimitris
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
51
Technological forecasting & social change : an international journal
22
Journal of business research : JBR
21
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
19
Telecommunications policy : the international journal of digital economy, data sciences and new media
18
International journal of business information systems : IJBIS
17
Cogent business & management
15
International journal of e-business research : an official publication of the Information Resources Management Association
15
International journal of hospitality management
15
International journal of business innovation and research
12
SpringerLink / Bücher
12
Information systems research : ISR
11
International journal of bank marketing
11
Trends in mobile technology and business in the Asia-Pacific region
11
International journal of contemporary hospitality management
10
The international journal of bank marketing : IJBM
10
The journal of services marketing
10
Electronic markets : the international journal on networked business
9
International journal of innovation and technology management
9
International journal of services and operations management
9
International journal of services, economics and management
9
International journal of technology marketing : IJTMkt
9
Journal of global information management : an official publication of the Information Resources Management Association
9
Journal of hospitality marketing & management
9
Journal of payments strategy & systems
9
Journal of travel and tourism marketing
9
Global business review
8
International journal of electronic marketing and retailing : IJEMR
8
International journal of networking and virtual organisations : IJNVO
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Handbook of research on mobile marketing management
7
International journal of electronic business
7
International journal of electronic customer relationship management : IJECRM
7
The service industries journal
7
Tourism management perspectives : TMP
7
Asia Pacific journal of marketing and logistics
6
Economic research
6
Electronic commerce research
6
Information systems and e-business management : ISeB
6
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Privacy may be more important in Beijing than in Hong Kong in location-based services
Kini, Ranjan B.
;
Zhao-Serrano, Qianyu
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 299-324
Persistent link: https://www.econbiz.de/10014318221
Saved in:
2
Exploring cultural influences on mobile marketing acceptance
Pierce, Meghan
;
Jiang, Pingjun
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10012512679
Saved in:
3
The acceptance of mobile advertising : a social or personal matter?
Nasution, Reza Ashari
;
Arnita, Devi
;
Aghniadi
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 84-103
Persistent link: https://www.econbiz.de/10012512694
Saved in:
4
Text me on WhatsApp, let us talk about brands! : the power of mobile word of mouth on mobile purchase intention
Erkan, Ismail
;
Elwalda, Abdulaziz
;
Rahman, Mushfiqur
; …
- In:
International journal of internet marketing and …
13
(
2019
)
3
,
pp. 218-234
Persistent link: https://www.econbiz.de/10012140343
Saved in:
5
Consumer attitudes towards mobile advertising : an updated vision
Aramendia-Muneta, Maria Elena
;
Olarte-Pascual, Cristina
- In:
International journal of internet marketing and …
13
(
2019
)
3
,
pp. 235-252
Persistent link: https://www.econbiz.de/10012140344
Saved in:
6
Antecedents to SMS advertising acceptance : a grounded theory approach
Bakr, Yousra
;
Tolba, Ahmed
- In:
International journal of internet marketing and …
10
(
2016
)
1/2
,
pp. 28-53
Persistent link: https://www.econbiz.de/10011581511
Saved in:
7
Investigating the consumer-brand relationships' development for technology-mediated self-services using the relationship commitment paradigm
Giovanis, Apostolos N.
;
Zondiros, Dimitris
;
Tomaras, Petros
- In:
International journal of internet marketing and …
10
(
2016
)
3
,
pp. 186-206
Persistent link: https://www.econbiz.de/10011665139
Saved in:
8
Social media and m-commerce
Pelet, Jean-Eric
;
Papadopoulou, Panagiota
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10011387770
Saved in:
9
The role of product reviews on mobile devices for in-store purchases : consumers' usage intentions, costs and store preferences
Kowatsch, Tobias
;
Maass, Wolfgang
;
Fleisch, Elgar
- In:
International journal of internet marketing and …
6
(
2011
)
3
,
pp. 226-243
Persistent link: https://www.econbiz.de/10008907875
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->