//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of marketing : IJM ; formerly Der Markt"
~isPartOf:"Journal of business research : JBR"
~person:"Bartikowski, Boris"
~person:"Gierl, Heribert"
~person:"Ko, Eunju"
~subject:"Luxury goods"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Luxury goods
Consumer behaviour
35
Konsumentenverhalten
35
Brand management
14
Luxusgüter
14
Markenführung
14
Fashion
10
Mode
10
Internet marketing
9
Online-Marketing
9
Brand
6
Brand image
6
Markenartikel
6
Markenimage
6
Beziehungsmarketing
5
International marketing
5
Internationales Marketing
5
Marketing management
5
Marketingmanagement
5
Relationship marketing
5
Cultural identity
4
Ethnic group
4
Ethnische Gruppe
4
Kulturelle Identität
4
Social Web
4
Social web
4
Website
4
China
3
Customer value
3
Globalisierung
3
Globalization
3
Kundenwert
3
Luxury
3
Nachhaltiger Konsum
3
Nachhaltigkeit
3
National culture
3
Nationalkultur
3
Personality psychology
3
Persönlichkeitspsychologie
3
Sustainability
3
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
13
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
14
Author
All
Bartikowski, Boris
Gierl, Heribert
Ko, Eunju
Valette-Florence, Pierre
9
Seo, Yuri
8
Shukla, Paurav
6
Balabanis, George
4
Kapferer, Jean-Noël
4
Aiello, Gaetano
3
Filieri, Raffaele
3
Kessous, Aurélie
3
Khalifa, Dina
3
Laurent, Gilles
3
Parguel, Béatrice
3
Phau, Ian
3
Rosendo-Rios, Veronica
3
Septianto, Felix
3
Thomsen, Thyra Uth
3
Bazi, Saleh
2
Belk, Russel W.
2
Borah, Sourav Bikash
2
Cervellon, Marie-Cécile
2
Chandon, Jean-Louis
2
Donvito, Raffaele
2
Godey, Bruno
2
Gorton, Matthew
2
Hemetsberger, Andrea
2
Hemonnet-Goujot, Aurélie
2
Holmqvist, Jonas
2
Kastanakis, Minas N.
2
Kerviler, Gwarlann de
2
Kim, Angella J.
2
Kreuzer, Maria
2
Lowrey, Tina M.
2
Megehee, Carol M.
2
Pantano, Eleonora
2
Park, Minjung
2
Pederzoli, Daniele
2
Rokka, Joonas
2
Sharma, Amalesh
2
Singh, Rahul
2
Soni, Mauli
2
more ...
less ...
Published in...
All
International journal of marketing : IJM ; formerly Der Markt
Journal of business research : JBR
International journal of advertising : the review of marketing communications
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Asia Pacific journal of marketing and logistics
2
Advances in culture, tourism and hospitality research
1
Emerald insight
1
Journal of business ethics : JBE
1
Marketing : ZFP ; journal of research and management
1
Psychology & marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
2
Consumer experiences of virtual reality : insights from VR luxury brand fashion shows
Jung, Jaesuk
;
Yu, Jihye
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
130
(
2021
),
pp. 517-524
Persistent link: https://www.econbiz.de/10012544867
Saved in:
3
Sustainability and social media communication : how consumers respond to marketing efforts of luxury and non-luxury fashion brands
Kong, Hyun Min
;
Witmaier, Alexander
;
Ko, Eunju
- In:
Journal of business research : JBR
131
(
2021
),
pp. 640-651
Persistent link: https://www.econbiz.de/10012545032
Saved in:
4
Chatbot e-service and customer satisfaction regarding luxury brands
Chung, Minjee
;
Ko, Eunju
;
Joung, Heerim
;
Kim, Sang Jin
- In:
Journal of business research : JBR
117
(
2020
),
pp. 587-595
Persistent link: https://www.econbiz.de/10012287983
Saved in:
5
Fashioning organics : wellbeing, sustainability, and status consumption practices
Fifita, Ilaisaane M. E.
;
Seo, Yuri
;
Ko, Eunju
;
Conroy, …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 664-671
Persistent link: https://www.econbiz.de/10012288080
Saved in:
6
What is a luxury brand? : a new definition and review of the literature
Ko, Eunju
;
Costello, John P.
;
Taylor, Charles Robert
- In:
Journal of business research : JBR
99
(
2019
),
pp. 405-413
Persistent link: https://www.econbiz.de/10012023668
Saved in:
7
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
8
Staging luxury experiences for understanding sustainable fashion consumption : a balance theory application
Han, Jinghe
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
74
(
2017
),
pp. 162-167
Persistent link: https://www.econbiz.de/10011675566
Saved in:
9
Luxury brand strategies and customer experiences : contributions to theory and practice
Ko, Eunju
;
Phau, Ian
;
Aiello, Gaetano
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5749-5752
Persistent link: https://www.econbiz.de/10011597488
Saved in:
10
Explaining and predicting purchase intentions following luxury-fashion brand value co-creation encounters
Choi, Eunha
;
Ko, Eunju
;
Kim, Angella J.
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5827-5832
Persistent link: https://www.econbiz.de/10011597521
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->