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~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
~subject:"Gesundheitsversorgung"
~subject:"Health care"
~subject:"Marketingmanagement"
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Gesundheitsversorgung
Health care
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Arzneimittel
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Pharmaceuticals
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37
Pharmaindustrie
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Consumer behaviour
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Araujo, Clecio Falcao
1
Bergner, Kai N.
1
Bovell, Leah
1
Brooksbank, Roger
1
Cobelli, Nicola
1
Dalmoro, Marlon
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Delbaere, Majorie
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Falk, Tomas
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Goh Yen Nee
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Maehler, Alisson Eduardo
1
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1
Mohsen Ali Murshid
1
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1
Mukherjee, Avinandan
1
Pontes, Manuel C. F.
1
Pontes, Nancy M. H.
1
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Rasekh, Hamid Reza
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Sameti, Ardalan
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Wei, Mei-Ling
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International journal of pharmaceutical and healthcare marketing : IJPHM
NBER working paper series
25
Research paper
23
NBER Working Paper
17
Working paper / National Bureau of Economic Research, Inc.
15
Allokation im marktwirtschaftlichen System
12
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
12
The European journal of health economics : HEPAC ; health economics in prevention and care
11
Journal of health economics
9
OECD Health Statistics
9
Research papers / South Centre
8
Health economics
7
Arzneimittel-Supply-Chain : Marktsituation, aktuelle Herausforderungen und innovative Konzepte
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Gesundheitsökonomie & Qualitätsmanagement : Klinik und Praxis, Wirtschaft und Politik ; offizielles Organ des Bundesverbandes Managed Care e.V. ; offizielles Organ der Deutschen Gesellschaft für Gesundheitsökonomie e.V.
5
Health marketing quarterly
5
International journal of health care finance and economics
5
Wisconsin international law journal
5
Access to medicines in India
4
Diskussionspapier / Lehrstuhl für Wirtschaftsethik, Martin-Luther-Universität Halle-Wittenberg
4
International journal of pharmaceutical and healthcare marketing
4
Journal of public economics
4
Journal of public policy & marketing
4
Production and operations management : an international journal of the Production and Operations Management Society
4
SpringerLink / Bücher
4
CESifo Working Paper
3
Discussion paper series / Philippine Institute for Development Studies
3
Effizienz, Qualität und Nachhaltigkeit im Gesundheitswesen : Theorie und Politik öffentlichen Handelns, insbesondere in der Krankenversicherung ; Festschrift zum 65. Geburtstag von Eberhard Wille
3
European research studies
3
Faculty & research / Insead : working paper series
3
Health affairs : at the intersection of health, health care, and policy
3
Health care management science
3
Indigenous Knowledge (IK) Notes
3
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
3
International journal of health economics and management
3
Policy research working paper : WPS
3
Studies in comparative international development
3
Technology analysis & strategic management
3
The European journal of health economics
3
Working paper
3
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ECONIS (ZBW)
12
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1
Healthcare quality and medicine reimbursement criteria in Iran
Khalili, Hamidreza
;
Sameti, Ardalan
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
4
,
pp. 455-470
Persistent link: https://www.econbiz.de/10011812921
Saved in:
2
Pharmaceutical innovation and market share : evidence from a generic market
Yousefi, Nazila
;
Mehralian, Gholamhossein
;
Rasekh, …
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
4
,
pp. 376-389
Persistent link: https://www.econbiz.de/10011643482
Saved in:
3
The influence patient's characteristics "requests and expectations" on physician prescribing behavior : a review
Mohsen Ali Murshid
;
Zurina Mohaidin
;
Goh Yen Nee
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
4
,
pp. 390-411
Persistent link: https://www.econbiz.de/10011643489
Saved in:
4
Do consumers perceive their doctors as influenced by pharmaceutical marketing communications? : a persuasion knowledge perspective
Wei, Mei-Ling
;
Delbaere, Majorie
- In:
International journal of pharmaceutical and healthcare …
9
(
2015
)
4
,
pp. 330-348
Persistent link: https://www.econbiz.de/10011479849
Saved in:
5
A consumer adoption model for personalized medicine : an exploratory study
Hitz, Anja
;
Katsanis, Lea Prevel
- In:
International journal of pharmaceutical and healthcare …
8
(
2014
)
4
,
pp. 371-391
Persistent link: https://www.econbiz.de/10010460793
Saved in:
6
CyberRx : emerging social media marketing strategy for
pharmaceuticals
Rader, Charles Scott
;
Subhan, Zahed
;
Lanier, Clinton D.
; …
- In:
International journal of pharmaceutical and healthcare …
8
(
2014
)
2
,
pp. 193-225
Persistent link: https://www.econbiz.de/10010388960
Saved in:
7
The effects of DTCA on patient compliance : exploring the impact of endorsers selcetion and message tonality on patients with diabetes
Bergner, Kai N.
;
Falk, Tomas
;
Heinrick, Daniel
; …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
4
,
pp. 391-409
Persistent link: https://www.econbiz.de/10010237647
Saved in:
8
Marketing pharmaceutical and cosmetic products to the mature market
Moschis, George P.
;
Bovell, Leah
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
4
,
pp. 357-373
Persistent link: https://www.econbiz.de/10010237649
Saved in:
9
Editorial: Syndisciplinary approaches to pharmaceutical and healthcare research
Mukherjee, Avinandan
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 100-103
Persistent link: https://www.econbiz.de/10009770369
Saved in:
10
Improving the uptake of the Australian Home Medicines Review (AHMR) through patient segmentation
White, Lesley
;
Klinner, Christiane
;
Cobelli, Nicola
- In:
International journal of pharmaceutical and healthcare …
5
(
2011
)
3
,
pp. 194-204
Persistent link: https://www.econbiz.de/10009355319
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