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~isPartOf:"International journal of productivity and quality management : IJPQM"
~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Brand"
~subject:"Dienstleistungsqualität"
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Search: subject:"experience"
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Brand
Dienstleistungsqualität
Beziehungsmarketing
201
Relationship marketing
201
Consumer behaviour
97
Konsumentenverhalten
97
Customer satisfaction
52
Kundenzufriedenheit
52
Service quality
40
Lieferantenmanagement
26
Supplier relationship management
26
Marketing management
21
Marketingmanagement
21
Salespeople
21
Verkaufspersonal
21
Customer value
18
Kundenwert
18
Customer integration
15
Kundenintegration
15
Brand management
14
Firm performance
14
Markenführung
14
Social Web
14
Social web
14
Unternehmenserfolg
14
Brand image
13
Internet marketing
13
Kundenbindungsprogramm
13
Loyalty program
13
Markenimage
13
Online-Marketing
13
Einzelhandel
12
Quality management
12
Qualitätsmanagement
12
Retail trade
12
USA
12
United States
12
Marketing theory
11
Marketingtheorie
11
Customer engagement
10
B-to-B-Marketing
9
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3
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Article
46
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46
Aufsatz in Zeitschrift
46
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English
46
Author
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Voorhees, Clay M.
3
Adil, Mohd
2
Al-Hawary, Sulieman Ibraheem Shelash
2
Brady, Michael K.
2
Grégoire, Yany
2
Kumar, V.
2
Robinson, Stacey G.
2
Sesé, F. Javier
2
Agarwal, Sonal
1
Aghdaie, Fathollah Amiri
1
Al-Nady, Bahaà Abdul-Hafez Attallah
1
Allada, Vijaya Kameswari
1
Allen, Alexis M.
1
Anber Abraheem Shlash Mohammad
1
Anh Thi Tu Le
1
ArabYarmohammadi, Mohammad
1
Atulkar, Sunil
1
Aurier, Philippe
1
Baker, Julie
1
Bali, Aditya
1
Balouei Jamkhaneh, Hadi
1
Bansal, Harvir S.
1
Bhagwat, Yashoda
1
Bilstein, Nicola
1
Bolton, Ruth N.
1
Boo, Je-Man
1
Borah, Sourav Bikash
1
Brocato, E. Deanne
1
Chan, Kimmy Wa
1
Chen, Rocky Peng
1
Choung, Eun-Mi
1
Damali, Uzay
1
Davis-Sramek, Beth
1
DePaoli, Alexander
1
Dias, Ana Alexandra da Costa
1
Dong, Beibei
1
Droge, Cornelia
1
Du, Jiangang
1
Dubey, Rameshwar
1
Eisingerich, Andreas B
1
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Published in...
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International journal of productivity and quality management : IJPQM
Journal of the Academy of Marketing Science
Journal of retailing and consumer services
255
Journal of business research : JBR
190
International journal of hospitality management
143
The journal of services marketing
105
The service industries journal
84
Journal of hospitality marketing & management
76
The journal of brand management : an international journal
76
The journal of product & brand management
73
International journal of contemporary hospitality management
69
Journal of travel and tourism marketing
58
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
56
Services marketing quarterly
55
Journal of service research : JSR
51
Cogent business & management
50
Journal of service management
50
Journal of strategic marketing
46
Service business
45
Asia Pacific journal of marketing and logistics
40
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
40
Marketing intelligence & planning
39
Tourism management : research, policies, practice
38
Psychology & marketing
36
The TQM journal : the international review of organizational improvement
36
Industrial marketing management : the international journal for industrial and high-tech firms
35
Journal of service research
33
European journal of marketing : EJM
30
The international journal of bank marketing : IJBM
28
International journal of quality and service sciences
27
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
25
International journal of services and operations management
24
Journal of air transport management
24
Managing service quality : MSQ ; an international journal
23
European journal of marketing
22
Journal of marketing
22
Total quality management & business excellence
22
International journal of quality & reliability management
21
International journal of services, economics and management
21
Journal of retailing
21
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
20
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ECONIS (ZBW)
46
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1
Winning your customers' minds and hearts : disentangling the effects of lock-in and affective customer
experience
on retention
Gao, Lily
;
Haan, Evert de
;
Melero-Polo, Iguácel
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 334-371
Persistent link: https://www.econbiz.de/10014251177
Saved in:
2
Immunizing customers against negative brand-related information
Merlo, Omar
;
Eisingerich, Andreas B
;
Hoyer, Wayne D.
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
1
,
pp. 140-163
Persistent link: https://www.econbiz.de/10015047065
Saved in:
3
Brand loyalty in the face of stockouts
Khan, Uzma
;
DePaoli, Alexander
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
1
,
pp. 44-74
Persistent link: https://www.econbiz.de/10015047047
Saved in:
4
Designing satisfying service encounters : website versus store touchpoints
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10012819742
Saved in:
5
What's not to like? : negations in brand messages increase consumer engagement
Pezzuti, Todd
;
Leonhardt, James M.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 675-694
Persistent link: https://www.econbiz.de/10014251257
Saved in:
6
Convergence of quality and productivity in start-up enterprises : analysis of divergent value perspectives
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of productivity and quality …
40
(
2023
)
1
,
pp. 55-79
Persistent link: https://www.econbiz.de/10014364199
Saved in:
7
Unintended effects of price promotions : forgoing competitors' price promotions strengthens incumbent brand loyalty
Pratt, Alexander B.
;
Robinson, Stacey G.
;
Voorhees, Clay M.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 1143-1164
Persistent link: https://www.econbiz.de/10014336213
Saved in:
8
Impact of healthcare service quality on patient satisfaction and loyalty in a Jordanian private hospital
Khaleel, Marwan
;
Ilkhanizadeh, Shiva
;
Khrais, Huthaifah
- In:
International journal of productivity and quality …
37
(
2022
)
3
,
pp. 422-434
Persistent link: https://www.econbiz.de/10013448958
Saved in:
9
Insights into customer online reviews of service quality in hotels : evidence from Vietnam
Ha Thu Nguyen
;
Anh Thi Tu Le
;
Nguyen Hoang
;
Phong Thai Le
- In:
International journal of productivity and quality …
36
(
2022
)
2
,
pp. 265-292
Persistent link: https://www.econbiz.de/10013369910
Saved in:
10
A case study on the service quality perception in a university mall : customers’ perspective
Moohialdin, Ammar
;
Islam, Muhammad Saiful
- In:
International journal of productivity and quality …
36
(
2022
)
3
,
pp. 403-416
Persistent link: https://www.econbiz.de/10013369931
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