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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~isPartOf:"OR spectrum : quantitative approaches in management"
~subject:"Electronic Commerce"
~subject:"Rabatt"
~subject:"Retail price"
~type_genre:"Article in journal"
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Search: subject_exact:"Low cost strategy"
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Electronic Commerce
Rabatt
Retail price
Low-cost strategy
4
Niedrigpreisstrategie
4
Preismanagement
4
Pricing strategy
4
Rebate
4
Sales promotion
4
Verkaufsförderung
4
Consumer behaviour
3
Discounting
3
Diskontierung
3
Konsumentenverhalten
3
Online retailing
3
Online-Handel
3
Einzelhandel
2
Preisdifferenzierung
2
Price discrimination
2
Retail trade
2
Discounter
1
Discounters
1
Dynamic targeting
1
E-commerce
1
Einzelhandelspreis
1
Emotion
1
Experiment
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Free samples
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Interpurchase times
1
Online buying
1
Pay-what-you-want
1
Perception
1
Perception of Loss
1
Personalized price promotions
1
Post-purchase Emotions
1
Price Discount
1
Price discounts
1
Price promotions
1
Promotion Strategy
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Retailing
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Natter, Martin
2
Carlson, Jeffrey R.
1
Ilic, Alexander
1
Kim, Ju-Young
1
Kukar-Kinney, Monika
1
Lee, Jennifer J.
1
Luo, Xueqing
1
Spann, Martin
1
Vuckovac, Denis
1
Wamsler, Julia
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of Asian finance, economics and business : JAFEB
OR spectrum : quantitative approaches in management
Journal of retailing and consumer services
9
Journal of business research : JBR
6
Journal of retailing
5
Journal of marketing research : JMR
3
Psychology & marketing
3
European journal of marketing : EJM
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of marketing
2
Journal of revenue and pricing management
2
The international review of retail, distribution and consumer research
2
Asia Pacific journal of marketing and logistics
1
Decision sciences : DS
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
European journal of operational research : EJOR
1
European review of agricultural economics : ERAE
1
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
1
Health care financing review
1
Information systems research : ISR
1
International journal of advertising : the review of marketing communications
1
International journal of hospitality management
1
International journal of technology management : IJTM
1
Journal of air transport management
1
Journal of business logistics : JBL
1
Journal of business strategy
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
Journal of hospitality marketing & management
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Management research review
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Manufacturing & service operations management : M & SOM
1
Marketing : ZFP ; journal of research and management
1
Marketing intelligence & planning
1
Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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1
Live shopping promotions : which categories should a retailer discount to shoppers already in the store?
Wamsler, Julia
;
Vuckovac, Denis
;
Natter, Martin
;
Ilic, …
- In:
OR spectrum : quantitative approaches in management
46
(
2024
)
1
,
pp. 135-174
Persistent link: https://www.econbiz.de/10014519164
Saved in:
2
The effect of post-purchase discount format on consumers' perception of loss and willingness to return
Luo, Xueqing
;
Lee, Jennifer J.
- In:
Journal of Asian finance, economics and business : JAFEB
5
(
2018
)
4
,
pp. 101-105
Persistent link: https://www.econbiz.de/10011963928
Saved in:
3
A fresh look at consumers' discounting of discounts in online and bricks-and-mortar shopping contexts
Kukar-Kinney, Monika
;
Carlson, Jeffrey R.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 442-444
Persistent link: https://www.econbiz.de/10011428935
Saved in:
4
Sampling, discounts or pay-what-you-want : two field experiments
Kim, Ju-Young
;
Natter, Martin
;
Spann, Martin
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
3
,
pp. 327-334
Persistent link: https://www.econbiz.de/10010427984
Saved in:
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