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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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Einzelhandel
35
Retail trade
35
Consumer behaviour
18
Konsumentenverhalten
18
Retailing
9
Beziehungsmarketing
8
Relationship marketing
8
Distribution channel
7
Online retailing
7
Online-Handel
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Vertriebsweg
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Kundenbindungsprogramm
5
Loyalty program
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Sales promotion
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Verkaufsförderung
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E-commerce
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Electronic Commerce
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Pricing strategy
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International marketing
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Internet
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Ladengestaltung
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Lebensmitteleinzelhandel
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Dekimpe, Marnik G.
5
Neslin, Scott A.
3
Bombaij, Nick J. F.
2
Gijsbrechts, Els
2
Verhoef, Peter C.
2
Ailawadi, Kusum L.
1
Betancourt, Roger R.
1
Bijmolt, Tammo H. A.
1
Bossuyt, Saar
1
Bradlow, Eric T.
1
Bulla, Ingo
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Bulla, Jan
1
Campo, Katia
1
Carlson, Jeffrey R.
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Castro, Iana A.
1
Chen, Xinlei
1
Chen, Yuxin
1
Cie, Jinhong
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Cornelis, Erlinde
1
Das, Gopal
1
De Bock, Tine
1
Deleersnyder, Barbara
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Dinner, Isaac M.
1
Draganska, Michaela
1
Duclos, Rod
1
Emrich, Oliver
1
Fay, Scott A.
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Fullerton, Ronald A.
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Gautschi, David A.
1
Gelper, Sarah
1
Gielens, Katrijn
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Gripsrud, Geir
1
Guler, Ali Umut
1
Haghighi, Nasir
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Hagtvedt, Henrik
1
Heerde, Harald J. van
1
Holmqvist, Jonas
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Honea, Heather
1
Horverak, Øyvind
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Huizingh, Eelko
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of retailing and consumer services
666
Journal of retailing
313
The international review of retail, distribution and consumer research
230
International journal of retail & distribution management
226
Journal of business research : JBR
192
European journal of operational research : EJOR
179
International journal of production economics
179
International journal of retail and distribution management
98
Management science : journal of the Institute for Operations Research and the Management Sciences
94
Ifo Schnelldienst
82
Ifo-Schnelldienst
80
SpringerLink / Bücher
79
Manufacturing & service operations management : M & SOM
73
NBER working paper series
72
Production and operations management : an international journal of the Production and Operations Management Society
64
Journal of marketing
59
NBER Working Paper
58
International journal of production research
57
Omega : the international journal of management science
57
Working paper / National Bureau of Economic Research, Inc.
57
Transportation research / E : an international journal
56
Handelsforschung
54
European retail research
51
European journal of marketing : EJM
45
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
45
Europäische Hochschulschriften / 5
44
International journal of electronic marketing and retailing : IJEMR
44
The service industries journal
41
International journal of industrial organization
39
Psychology & marketing
38
Schriften zur Handelsforschung
38
Journal of the Academy of Marketing Science
37
ifo Schnelldienst
36
Retailing in the 21st century : current and future trends
35
The journal of services marketing
33
Production and operations management : the flagship research journal of the Production and Operations Management Society
32
Journal of marketing channels : ... distribution systems, strategy, and management
30
Business history
29
Discussion paper / Centre for Economic Policy Research
29
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ECONIS (ZBW)
35
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1
Cross-reward effects in a coalition loyalty program : the impact of a point currency devaluation
Stourm, Valeria
;
Bradlow, Eric T.
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 276-293
Persistent link: https://www.econbiz.de/10014316575
Saved in:
2
Decomposing the effect of advertising : what happens in the retail channel?
Draganska, Michaela
;
Vitorino, Maria Ana
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 226-247
Persistent link: https://www.econbiz.de/10014281927
Saved in:
3
Category expansion through cross-channel demand spillovers
Guler, Ali Umut
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 629-658
Persistent link: https://www.econbiz.de/10014383232
Saved in:
4
Too much of a good thing? : the unforeseen cost of tags in online retailing
Sepehri, Amir
;
Duclos, Rod
;
Haghighi, Nasir
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 336-348
Persistent link: https://www.econbiz.de/10013271752
Saved in:
5
Feeling lucky : how framing the target product as a free gift enhances purchase intention
Liu, Maggie Wenjing
;
Wei, Chuang
;
Yang, Lu
;
Keh, Hean Tat
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 349-363
Persistent link: https://www.econbiz.de/10013271754
Saved in:
6
The friluftsliv response : connection, drive, and contentment reactions to biophilic design in consumer environments
Castro, Iana A.
;
Honea, Heather
;
Cornelis, Erlinde
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013271755
Saved in:
7
Designing successful temporary loyalty programs : an exploratory study on retailer and country differences
Bombaij, Nick J. F.
;
Gelper, Sarah
;
Dekimpe, Marnik G.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1275-1295
Persistent link: https://www.econbiz.de/10013471090
Saved in:
8
Acquiring customers through online marketplaces? : the effect of marketplace sales on sales in a retailer's own channels
Maier, Erik
;
Wieringa, Jaap E.
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 311-328
Persistent link: https://www.econbiz.de/10012591033
Saved in:
9
Violation behavior in vertical restraint : empirical analyses in the case of retail price maintenance
Xiao, Ping
;
Chen, Xinlei
;
Chen, Yuxin
;
Lu, Wei
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
4
,
pp. 953-973
Persistent link: https://www.econbiz.de/10013191816
Saved in:
10
Retailing and retailing research in the age of big data analytics
Dekimpe, Marnik G.
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
1
,
pp. 3-14
Persistent link: https://www.econbiz.de/10012288640
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