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~isPartOf:"International journal of retail & distribution management"
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Consumer behaviour
7
Konsumentenverhalten
7
Kundenbindungsprogramm
6
Loyalty program
6
Beziehungsmarketing
4
Relationship marketing
4
Mobile Business
2
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Beeck, Ines
1
Benavent, Christophe
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Bennett, Dag
1
Castéran, Herbert
1
Cedrola, Elena
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Ha, Young
1
Ieva, Marco
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Im, Hyunjoo
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Johnson, Kim K. P.
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Kang, Ju-young M.
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Kim, Hye-yŏng
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Lin, Zhibin
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Memmo, Sabrina
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Meyer-Waarden, Lars
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International journal of retail & distribution management
Journal of retailing and consumer services
42
Journal of business research : JBR
24
Handbuch Couponing
18
International journal of hospitality management
17
Journal of retailing
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
13
Journal of the Academy of Marketing Science
13
Journal of Product & Brand Management
10
SpringerLink / Bücher
10
Journal of hospitality marketing & management
9
European journal of marketing : EJM
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
Journal of marketing
8
Journal of travel and tourism marketing
8
Marketing letters : a journal of research in marketing
8
The international review of retail, distribution and consumer research
8
The journal of services marketing
8
International journal of contemporary hospitality management
7
Journal of revenue and pricing management
7
NBER working paper series
7
The service industries journal
7
European journal of operational research : EJOR
6
Journal of marketing research : JMR
6
Journal of promotion management : JPM
6
Marketing Science
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Working paper / National Bureau of Economic Research, Inc.
6
Information systems research : ISR
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Kundenkarten : Kundenkartenprogramme erfolgreich gestalten
5
Kundenmanagement & Electronic Commerce
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
NBER Working Paper
5
Psychology & marketing
5
The journal of consumer marketing
5
Asia Pacific journal of marketing and logistics
4
International journal of production research
4
Journal of Consumer Marketing
4
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ECONIS (ZBW)
7
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1
When location and content matter : effects of mobile messages on intention to redeem
Beeck, Ines
;
Toporowski, Waldemar
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 826-843
Persistent link: https://www.econbiz.de/10011775722
Saved in:
2
Towards digital loyalty programs : insights from customer medium preference segmentation
Ieva, Marco
;
Ziliani, Cristina
- In:
International journal of retail & distribution management
45
(
2017
)
2
,
pp. 195-210
Persistent link: https://www.econbiz.de/10011620418
Saved in:
3
Determinants of mobile coupon service adoption : assessment of gender difference
Ha, Young
;
Im, Hyunjoo
- In:
International journal of retail & distribution management
42
(
2014
)
5
,
pp. 441-459
Persistent link: https://www.econbiz.de/10010384607
Saved in:
4
Examining retail customer experience and the moderation effect of loyalty programmes
Lin, Zhibin
;
Bennett, Dag
- In:
International journal of retail & distribution management
42
(
2014
)
10
,
pp. 929-947
Persistent link: https://www.econbiz.de/10010422006
Saved in:
5
The effects of purchase orientations on perceived loyalty programmes' benefits and loyalty
Meyer-Waarden, Lars
;
Benavent, Christophe
;
Castéran, …
- In:
International journal of retail & distribution management
41
(
2013
)
3
,
pp. 201-225
Persistent link: https://www.econbiz.de/10009725759
Saved in:
6
Effect of consumer relationship proneness on perceived loyalty program attributes and resistance to change
Kim, Hye-yŏng
;
Kang, Ju-young M.
;
Johnson, Kim K. P.
- In:
International journal of retail & distribution management
40
(
2012
)
5
,
pp. 376-387
Persistent link: https://www.econbiz.de/10009568095
Saved in:
7
Loyalty marketing and loyalty cards : a study of the Italian market
Cedrola, Elena
;
Memmo, Sabrina
- In:
International journal of retail & distribution management
38
(
2010
)
2/3
,
pp. 205-225
Persistent link: https://www.econbiz.de/10003964447
Saved in:
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