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~isPartOf:"International journal of revenue management : IJRM"
~subject:"Markenimage"
~subject:"Sport organization"
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Brand management
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Agyemang, Kwame J. A.
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Alonso, Abel Duarte
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Williams, Antonio S.
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International journal of revenue management : IJRM
Journal of sport management : the official journal of the North American Society of Sport Management
58
International journal of sport management and marketing : IJSMM
56
Sport marketing quarterly : preferred journal of the Sport Marketing Association
53
European Sport management quarterly : ESMQ
52
International journal of sports marketing & sponsorship
51
Sport management review
46
Journal of business research : JBR
14
Sport, Business and Management : an international journal ; SBM
8
Journal of strategic marketing
7
The journal of brand management : an international journal
7
International journal of sport finance
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Services marketing quarterly
5
Asia Pacific journal of marketing and logistics
4
European journal of international management : EJIM
4
European journal of marketing : EJM
4
European journal of operational research : EJOR
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of promotion management : JPM
4
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
4
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
4
Routledge international handbooks
4
Strategies in sports marketing : technologies and emerging trends
4
The journal of business & industrial marketing
4
Customer-centric marketing strategies : tools for building organizational performance
3
Journal for global business advancement : JGBA
3
Journal of risk and financial management : JRFM
3
Journal of sports economics
3
Journal of travel and tourism marketing
3
Marketing : ZFP ; journal of research and management
3
The journal of services marketing
3
The marketing review
3
Working papers / Harvard Business School, Division of Research
3
Applied Marketing Science / Angewandte Marketingforschung
2
Cogent business & management
2
Corporate reputation review
2
DBS business review : an international academic collaboration
2
International journal of business and globalisation : IJBG
2
International journal of retail & distribution management
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Creating revenue via Organisational "Brandpression" Management (OBpM) : a marriage of brand management and impression management in professional sport
Agyemang, Kwame J. A.
;
Williams, Antonio S.
- In:
International journal of revenue management : IJRM
7
(
2013
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10009791531
Saved in:
2
Fans' perceptions of club season membership : implications for sport organisations' revenue management
Alonso, Abel Duarte
;
O'Shea, Michelle
- In:
International journal of revenue management : IJRM
7
(
2013
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009760782
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