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~isPartOf:"International journal of services and operations management"
~isPartOf:"Journal of service research"
~type_genre:"Article in journal"
~type_genre:"Übersichtsarbeit"
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Search: subject_exact:"Business-to-business marketing"
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B-to-B-Marketing
11
Business-to-business marketing
11
Lieferantenmanagement
10
Supplier relationship management
10
Beziehungsmarketing
5
Relationship marketing
5
Betriebliche Wertschöpfung
4
Value creation
4
Bundling strategy
3
Customer value
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Kundenwert
3
Leistungsbündel
3
Service industry
3
Service quality
3
Business services
2
Customer integration
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Customer satisfaction
2
E-commerce
2
Electronic Commerce
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Kundenintegration
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Kundenzufriedenheit
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Salespeople
2
Selling
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Unternehmensdienstleistung
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Verkauf
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Verkaufspersonal
2
value co-creation
2
Ambidextrous organization
1
Arbeitsvertrag
1
Auction
1
Auction theory
1
Auktion
1
Auktionstheorie
1
B2B selling
1
B2B services
1
Bibliometrics
1
Bibliometrie
1
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11
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Ulaga, Wolfgang
2
Agnihotri, Raj
1
Ahonen, Toni
1
Ardyan, Elia
1
Bond, Edward U., III
1
Brennan, Louis
1
Cabiddu, Francesca
1
Eggert, Andreas
1
Farida, Naili
1
Feng, Shanfei
1
Grohmann, Marcella Maria
1
Hall, Zachary
1
Hallikas, Jukka
1
Houston, Mark B.
1
Immonen, Mika
1
Ingalls, Ricki G.
1
Jong, Ad de
1
Ketabi, Saeedeh
1
Kleinaltenkamp, Michael
1
Kohli, Ajay Kumar
1
Krishnan, Trichy V.
1
Lappalainen, Inka
1
Lyons, Paul
1
Moreno, Frau
1
Mullins, Ryan
1
Mustak, Mekhail
1
Nuutinen, Maaria
1
Pratt, David B.
1
Pynnönen, Mikko
1
Ranjbarian, Bahram
1
Ritter, Thomas
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Sebastiano, Lombardo
1
Sehwail, Loay M.
1
Udayana, Ida Bagus Nyoman
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Valjakke, Tiina
1
Wangenheim, Florian von
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Yavari, Zahra
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International journal of services and operations management
Journal of service research
Industrial marketing management : the international journal for industrial and high-tech firms
612
The journal of business & industrial marketing
238
Journal of business-to-business marketing
130
Journal of business research : JBR
100
Journal of marketing
34
Journal of the Academy of Marketing Science
19
The journal of personal selling & sales management : JPSSM
19
Harvard-Business-Manager : das Wissen der Besten
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Marketing intelligence & planning
16
Harvard business review : HBR
15
European journal of marketing : EJM
14
Journal of customer behaviour
13
Journal of business market management : JBM
12
Journal of strategic marketing
12
Journal of marketing management : MM
11
Journal of marketing theory and practice
11
Journal of personal selling & sales management
11
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Psychology & marketing
10
The service industries journal
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
The journal of services marketing
9
Business horizons
8
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
8
Management decision : MD
8
International journal of procurement management
7
Journal of marketing research
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Marketing theory
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Asia Pacific journal of marketing and logistics
6
Die Betriebswirtschaft : DBW
6
Electronic markets : the international journal on networked business
6
European journal of marketing
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of e-business research : an official publication of the Information Resources Management Association
5
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ECONIS (ZBW)
11
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1
Free-to-fee transformation of industrial services
Mustak, Mekhail
;
Ulaga, Wolfgang
;
Grohmann, Marcella Maria
- In:
Journal of service research
26
(
2023
)
1
,
pp. 21-43
Persistent link: https://www.econbiz.de/10014246191
Saved in:
2
Contract length determination in the B2B service industry : role of economic factors, business relationship, and learning
Feng, Shanfei
;
Krishnan, Trichy V.
- In:
Journal of service research
25
(
2022
)
3
,
pp. 422-439
Persistent link: https://www.econbiz.de/10013395975
Saved in:
3
The future of B2B customer solutions in a post-COVID-19 economy : managerial issues and an agenda for academic inquiry
Bond, Edward U., III
;
Jong, Ad de
;
Eggert, Andreas
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 401-408
Persistent link: https://www.econbiz.de/10012391593
Saved in:
4
The ambidextrous sales force : aligning salesperson polychronicity and selling contexts for sales-service behaviors and customer value
Mullins, Ryan
;
Agnihotri, Raj
;
Hall, Zachary
- In:
Journal of service research
23
(
2020
)
1
,
pp. 33-52
Persistent link: https://www.econbiz.de/10012183583
Saved in:
5
Toxic collaborations : co-destroying value in the B2B context
Cabiddu, Francesca
;
Moreno, Frau
;
Sebastiano, Lombardo
- In:
Journal of service research
22
(
2019
)
3
,
pp. 241-255
Persistent link: https://www.econbiz.de/10012126372
Saved in:
6
Selling relationship quality to increase salesperson performance in the pharmacy industry
Udayana, Ida Bagus Nyoman
;
Farida, Naili
;
Ardyan, Elia
- In:
International journal of services and operations management
33
(
2019
)
2
,
pp. 262-285
Persistent link: https://www.econbiz.de/10012106461
Saved in:
7
Assessing value from business-to-business services relationships : temporality, tangibility, temperament, and trade-offs
Lyons, Paul
;
Brennan, Louis
- In:
Journal of service research
22
(
2019
)
1
,
pp. 27-43
Persistent link: https://www.econbiz.de/10012005761
Saved in:
8
Framing transformation dynamics towards service-orientation : alternative trajectories of B2B relations
Lappalainen, Inka
;
Valjakke, Tiina
;
Ahonen, Toni
; …
- In:
International journal of services and operations management
32
(
2019
)
2
,
pp. 131-157
Persistent link: https://www.econbiz.de/10012008950
Saved in:
9
Creating value with integrated B2B solutions : an empirical study of network maintenance services
Pynnönen, Mikko
;
Immonen, Mika
;
Hallikas, Jukka
- In:
International journal of services and operations management
32
(
2019
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10012008990
Saved in:
10
Multi-attribute market segmentation for the major customers of an Iranian steel-making company using value proposition elements
Yavari, Zahra
;
Ranjbarian, Bahram
;
Ketabi, Saeedeh
- In:
International journal of services and operations management
25
(
2016
)
3
,
pp. 390-412
Persistent link: https://www.econbiz.de/10011636549
Saved in:
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