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~isPartOf:"International journal of sports marketing & sponsorship"
~source:"base"
~source:"econis"
~subject:"Basketball"
~subject:"Sport event"
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International journal of sports marketing & sponsorship
Journal of sports economics
31
International journal of sport finance
11
Sport marketing quarterly : preferred journal of the Sport Marketing Association
7
Applied economics
6
International journal of sport management and marketing : IJSMM
6
Journal of sport management : the official journal of the North American Society of Sport Management
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The journal of gambling business and economics
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New horizons in the economics of sport
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Sports event management : the Caribbean experience
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Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
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Eastern economic journal
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Edward Elgar E-Book Archive
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European journal of operational research : EJOR
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Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
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Hamburg contemporary economic discussions
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Handbook of sports and lottery markets
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IMA journal of management mathematics
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Interfaces : the INFORMS journal on the practice of operations research
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International Journal of Financial Studies : open access journal
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International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
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International journal of business and economic sciences applied research : IJBESAR
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International journal of cross cultural management : CCM
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International journal of event and festival management
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International journal of forecasting
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International journal of services and operations management
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Journal of behavioral and experimental economics
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1
The development of NBA in China : a glocalization perspective
Zhou, Liangjun
;
Wang, Jerred Junqi
;
Chen, Xiaoying
; …
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
1
,
pp. 81-94
Persistent link: https://www.econbiz.de/10011695284
Saved in:
2
The distant fan segment : exploring motives and psychological connection of International National Basketball Association fans
Pu, Haozhou
;
James, Jeffrey D.
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
4
,
pp. 418-438
Persistent link: https://www.econbiz.de/10011821800
Saved in:
3
Patriotism, national athlets and intention to purchase international sports products
Rocha, Claudio M.
;
Fink, Janet S.
- In:
International journal of sports marketing & sponsorship
16
(
2014/15
)
2
,
pp. 138-152
Persistent link: https://www.econbiz.de/10011289385
Saved in:
4
Factors influencing spectator sports consumption : NCAA women's college basketball
Trail, Galen T.
;
Kim, Yu Kyoum
- In:
International journal of sports marketing & sponsorship
13
(
2011/12
)
1
,
pp. 60-82
Persistent link: https://www.econbiz.de/10009508900
Saved in:
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