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~isPartOf:"International journal of technology marketing : IJTMkt"
~language:"eng"
~person:"Al Khasawneh, Mohammad Hamdi"
~person:"Papaioannou, Eugenia"
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Social Web
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Social web
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Consumer behaviour
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Greece
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Al Khasawneh, Mohammad Hamdi
Papaioannou, Eugenia
Melanthiou, Yioula
4
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International journal of technology marketing : IJTMkt
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic business : IJEB
1
International journal of innovation and technology management : IJITM
1
Inventi impact: retailing & consumer services
1
Journal of open innovation : technology, market, and complexity
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ECONIS (ZBW)
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Brand community and its impact on brand love and repurchase intention in the fashion industry context
Al Khasawneh, Mohammad Hamdi
;
Eid, Dana
;
Safi, Farah
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 88-110
Persistent link: https://www.econbiz.de/10013258245
Saved in:
2
The use and effectiveness of social media marketing on firm's performance and value creation on stakeholders : evidence from Greek B2B exporting firms
Kilipiri, Eleni
;
Markomichelakis, Dimitrios
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 111-130
Persistent link: https://www.econbiz.de/10013258248
Saved in:
3
The impact of user generated content on visiting intention to a destination
Al Khasawneh, Mohammad Hamdi
;
Al-Haddad, Shafiq
;
Abu …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
3
,
pp. 275-299
Persistent link: https://www.econbiz.de/10013359091
Saved in:
4
Consumers' responses on the emergence of influencer marketing in Greek market place
Theocharis, Dimitrios
;
Papaioannou, Eugenia
- In:
International journal of technology marketing : IJTMkt
14
(
2020
)
3
,
pp. 283-304
Persistent link: https://www.econbiz.de/10012534220
Saved in:
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