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~isPartOf:"Italian journal of marketing : ITJM"
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Consumer behaviour
4
Konsumentenverhalten
4
Luxury goods
4
Luxusgüter
4
Brand image
2
Markenimage
2
Advertising
1
Advertising effects
1
Big Five personality traits
1
Brand management
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Branding
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Compulsive buying
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Consumer identity
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Consumer-brand connection
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Counterfeit consumption
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Counterfeit luxury
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Dark triad dimensions
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Externalized luxury
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Fairness
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Fashion
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Fashion luxury
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Honesty-Humility
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Hybrid consumption
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Internalized luxury
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Luxury consumption motivations
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Markenführung
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Personality psychology
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Persönlichkeitspsychologie
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Product counterfeiting
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Reward experience
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Social status
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Testosterone
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Vices (Seven Deadly Sins)
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Amatulli, Cesare
1
Bartoli, Chiara
1
Bertuccioli, Francesca
1
Bittner-Fäthke, Gerrit
1
Bos, Ruud van den
1
De Angelis, Matteo
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De Matteis, Clarissa
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Guido, Gianluigi
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Mattiacci, Alberto
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Nosi, Costanza
1
Peluso, Alessandro M.
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Peverini, Paolo
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Pino, Giovanni
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Piper, Luigi
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Pozharliev, Rumen
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Reinhard, Marc-André
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Italian journal of marketing : ITJM
Journal of business research : JBR
173
Journal of retailing and consumer services
85
The journal of brand management : an international journal
71
Journal of fashion marketing and management
55
International journal of hospitality management
46
The journal of product & brand management
42
International journal of retail & distribution management
29
Psychology & marketing
29
The Oxford handbook of luxury business
29
Journal of global fashion marketing : JGfM
28
Journal of international consumer marketing
27
SpringerLink / Bücher
24
Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
23
Luxury marketing : a challenge for theory and practice
22
International marketing review
20
Identitätsbasierte Luxusmarkenführung : Grundlagen - Strategien - Controlling
18
International journal of advertising : the review of marketing communications
17
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
17
Asia Pacific journal of marketing and logistics
16
Journal of travel and tourism marketing
16
Journal of revenue and pricing management
15
New luxury management : creating and managing sustainable value across the organization
15
Springer eBook Collection
15
Transportation research / E : an international journal
14
Developing successful global strategies for marketing luxury brands
13
International journal of consumer studies
13
International journal of contemporary hospitality management
13
Global marketing strategies for the promotion of luxury goods
12
Marketing intelligence & planning
12
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
11
Global luxury : organizational change and emerging markets since the 1970s
11
International journal of wine business research : IJWBR
11
Journal of consumer behaviour
11
Journal of hospitality marketing & management
11
Journal of strategic marketing
11
Strategic change
11
Sustainable Luxury : An International Perspective
11
The Cornell hospitality quarterly
11
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
10
Palgrave Advances in Luxury
10
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ECONIS (ZBW)
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1
Consumer-brand relationship in the phygital age : a study of luxury fashion
Bartoli, Chiara
;
Nosi, Costanza
;
Mattiacci, Alberto
; …
- In:
Italian journal of marketing : ITJM
2023
(
2023
)
4
,
pp. 429-450
Persistent link: https://www.econbiz.de/10014461342
Saved in:
2
The correlation between honesty-humility and attitude toward counterfeit luxury
Reinhardt, Nina
;
Reinhard, Marc-André
; …
- In:
Italian journal of marketing : ITJM
2023
(
2023
)
4
,
pp. 503-519
Persistent link: https://www.econbiz.de/10014461348
Saved in:
3
Consumer self-reported and testosterone responses to advertising of luxury goods in social context
Pozharliev, Rumen
;
Verbeke, Willem J. M. I.
;
De …
- In:
Italian journal of marketing : ITJM
2021
(
2021
)
1/2
,
pp. 103-127
Persistent link: https://www.econbiz.de/10012583873
Saved in:
4
Measuring internalized versus externalized luxury consumption motivations and consumers' segmentation
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Italian journal of marketing : ITJM
2020
(
2020
)
1
,
pp. 25-47
Persistent link: https://www.econbiz.de/10012237290
Saved in:
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