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~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~language:"eng"
~person:"Nguyen Ngoc Duy Phuong"
~person:"Pham Hung Cuong"
~subject:"Business start-up"
~subject:"Consumer behaviour"
~subject:"Schätzung"
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Business start-up
Consumer behaviour
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Viet Nam
10
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5
Arbeitszufriedenheit
2
Brand image
2
Brand management
2
Einzelhandel
2
Job Satisfaction
2
Job satisfaction
2
Markenführung
2
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1
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1
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Brand Equity
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Nguyen Ngoc Duy Phuong
Pham Hung Cuong
Van Dat Tran
4
Anwar, Cep Jandi
3
Halim, Rizal Edy
3
Lee, Jung Wan
3
Nguyen Lan
3
Suhendra, Indra
3
Ahmad, Naim
2
Al Asheq, Ahmed
2
Asama Liammukda
2
Bui Nhat Vuong
2
Bui Thanh Khoa
2
Cha, Seong Soo
2
Chi Thi Kim Nguyen
2
Do Thi Tuyet
2
Doan Van Dinh
2
Farhangmehr, Minoo
2
Ha Nam Khanh Giao
2
Ha, Yongsoo
2
Han, Woong-Hee
2
Hoda, Najmul
2
Istikomah, Navik
2
Khan, Muhammad Arshad
2
Kim, Bo-Young
2
Kim, Sang Duck
2
Lau, Wee-Yeap
2
Le Tan Phuoc
2
Napon Hongsakulvasu
2
Nguyen Thanh Hung
2
Nguyen Van Chien
2
Nguyen Xuan Truong
2
Nhu Ty Nguyen
2
Nimran, Umar
2
Nobre, Helena
2
Nugrohowati, Rindang Nuri Isnaini
2
Nur Azura Sanusi
2
Phan Tan Luc
2
Potluri, Rajasekhara Mouly
2
Prasetya, Arik
2
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Journal of Asian finance, economics and business : JAFEB
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ECONIS (ZBW)
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1
Factors affecting consumer goods buyers' choice in e-commerce sites : evidence from Vietnam
Pham Hung Cuong
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
11
,
pp. 947-953
Persistent link: https://www.econbiz.de/10012671841
Saved in:
2
A model of factors affecting entrepreneurial intention among information technology students in Vietnam
Bui Nhat Vuong
;
Nguyen Ngoc Duy Phuong
;
Huan Dao Duy
; …
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
8
,
pp. 461-472
Persistent link: https://www.econbiz.de/10012670717
Saved in:
3
Examining customers' continuance intentions towards e-wallet usage : the emergence of mobile payment acceptance in Vietnam
Nguyen Ngoc Duy Phuong
;
Luan Ly Thien
;
Dong Van Vu
; …
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
9
,
pp. 505-516
Persistent link: https://www.econbiz.de/10012670933
Saved in:
4
Factors determining brand equity for retail stores : a market segmentation approach
Pham Hung Cuong
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
10
,
pp. 843-854
Persistent link: https://www.econbiz.de/10012671493
Saved in:
5
Antecedents of organic food products intention and behaviors : evidence from Vietnam
Pham Hung Cuong
- In:
Journal of Asian finance, economics and business : JAFEB
7
(
2020
)
11
,
pp. 429-437
Persistent link: https://www.econbiz.de/10012671753
Saved in:
6
The effect of country-of-origin on customer purchase intention : a study of functional products in Vietnam
Nguyen Ngoc Duy Phuong
;
Nguyen Tien Dat
- In:
Journal of Asian finance, economics and business : JAFEB
4
(
2017
)
3
,
pp. 75-83
Persistent link: https://www.econbiz.de/10011917581
Saved in:
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