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~isPartOf:"Journal of Islamic marketing"
~isPartOf:"Journal of comparative economics : the journal of the Association for Comparative Economic Studies"
~person:"Azam, Mohammad Khalid"
~person:"Kassim, Salina"
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Azam, Mohammad Khalid
Kassim, Salina
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Journal of Islamic marketing
Journal of comparative economics : the journal of the Association for Comparative Economic Studies
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Does religious knowledge level affect brand association and purchase intention of luxury cars? : case of the Lexus cars in Indonesia
Ratnasari, Ririn Tri
;
Prajasari, Anniza Citra
;
Kassim, …
- In:
Journal of Islamic marketing
14
(
2023
)
4
,
pp. 988-1006
Persistent link: https://www.econbiz.de/10014313524
Saved in:
2
Role of halal literacy and religiosity in buying intention of halal branded food products in India
Khan, Adil
;
Arafat, Mohd Yasir
;
Azam, Mohammad Khalid
- In:
Journal of Islamic marketing
13
(
2022
)
2
,
pp. 287-308
Persistent link: https://www.econbiz.de/10012797452
Saved in:
3
Impact of religiosity and branding on SMEs performance : does financial literacy play a role?
Alharbi, Raed Khamis
;
Sofri Yahya
;
Kassim, Salina
- In:
Journal of Islamic marketing
13
(
2022
)
12
,
pp. 2717-2741
Persistent link: https://www.econbiz.de/10013536356
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