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~isPartOf:"Journal of Islamic marketing"
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Search: subject_exact:"Branding"
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Brand management
40
Markenführung
40
Consumer behaviour
34
Konsumentenverhalten
34
Brand image
32
Markenimage
32
Brand
16
Markenartikel
15
Islam
11
Beziehungsmarketing
8
Islamic
8
Islamisch
8
Relationship marketing
8
Islamic finance
7
Islamisches Finanzsystem
7
Religion
7
Islamic countries
6
Islamische Staaten
6
Customer satisfaction
5
Emotion
5
Kundenzufriedenheit
5
Brand love
4
Indonesia
4
Indonesien
4
Malaysia
4
Muslime
4
Muslims
4
Brand loyalty
3
Branding
3
Confidence
3
Designation of origin
3
Dienstleistungsqualität
3
Herkunftsbezeichnung
3
Religiosity
3
Service quality
3
Vertrauen
3
Viral marketing
3
Virales Marketing
3
Advertising
2
Advertising effects
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Article
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English
40
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Zulfiqar Ali Jumani
3
Aji, Hendy Mustiko
2
Hati, Sri Rahayu Hijrah
2
Sasiwemon Sukhabot
2
Aali, Samad
1
Ab Hamid, Siti Ngayesah
1
Abbas, Qamar
1
Abbasi, Amir Zaib
1
Abror, Abror
1
Abu Gharara, Sahar Raafat
1
Ahmad Fauzan Badiuzaman
1
Ahmed Zainul Abideen
1
Ahmed, Ishfaq
1
Ahmed, Misbah
1
Alharbi, Raed Khamis
1
Allaberganov, Azizbek
1
Altaf, Mohsin
1
Amani, David
1
Ambarwati, Rita
1
Anam Iqbal
1
Anggara, Ahmad Khabib Dwi
1
Arafat, Mohd Yasir
1
Arif, Farrah
1
Arifin, Mohamad Rahmawan
1
Ashrafpour, Negar
1
Asrar-ul-Haq, Muhammad
1
Asutay, Mehmet
1
Azam, Mohammad Khalid
1
Aziz, Shahab
1
Bajwa, Farooq Anwar
1
Bhatti, Tariq
1
Bhutto, Muhammad Yaseen
1
Bin Hashim, Sharizal
1
Elseidi, Reham I.
1
Fachrurazi
1
Fahham, Achmad Muchaddam
1
Farooq, Waqas
1
Farrag, Dalia Abdel Rahman
1
Fayyaz, Muhammad Shahzeb
1
Fernando, Yudi
1
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Journal of Islamic marketing
Journal of business research : JBR
604
The journal of brand management : an international journal
562
The journal of product & brand management
386
Journal of retailing and consumer services
286
SpringerLink / Bücher
256
European journal of marketing : EJM
125
Psychology & marketing
112
Industrial marketing management : the international journal for industrial and high-tech firms
107
Journal of strategic marketing
107
Asia Pacific journal of marketing and logistics
104
Journal of marketing communications
104
International journal of hospitality management
103
Marketing intelligence & planning
103
Journal of marketing management : MM
102
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
The IUP journal of brand management : IJBRM
92
Journal of marketing
82
Journal of the Academy of Marketing Science
77
Springer eBook Collection
74
Journal of promotion management : innovations in planning and applied research
71
Marketing letters : a journal of research in marketing
70
Innovatives Markenmanagement
68
Journal of promotion management : JPM
67
International journal of advertising : the review of marketing communications
66
International journal of internet marketing and advertising : IJIMA
66
Journal of fashion marketing and management
66
Journal of international consumer marketing
66
Journal of advertising research
65
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
63
Tourism management : research, policies, practice
62
International marketing review
61
Qualitative market research : an international journal
60
Cogent business & management
59
Journal of marketing management : JMM ; journal of the Academy of Marketing
58
Journal of global marketing
56
Journal of marketing research : JMR
56
Research
55
Business horizons
53
International journal of contemporary hospitality management
53
Journal of travel and tourism marketing
52
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ECONIS (ZBW)
40
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1
Sharia vs non-sharia compliant : which gives much higher financial-based brand equity to the companies listed in the Indonesian stock market?
Hati, Sri Rahayu Hijrah
;
Prasetyo, Muhammad Budi
; …
- In:
Journal of Islamic marketing
14
(
2023
)
9
,
pp. 2167-2187
Persistent link: https://www.econbiz.de/10014362542
Saved in:
2
Brand clarity of local and global brands in fast-moving consumer goods : an empirical study in a Middle East country
Vaziri, Maryam
;
Llonch-Andreu, Joan
;
López-Belbeze, Pilar
- In:
Journal of Islamic marketing
14
(
2023
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10013536366
Saved in:
3
Attitude, repurchase intention and brand loyalty toward halal cosmetics
Khalil Hussain
;
Fayyaz, Muhammad Shahzeb
;
Shamim, Amjad
; …
- In:
Journal of Islamic marketing
15
(
2024
)
2
,
pp. 293-313
Persistent link: https://www.econbiz.de/10014469161
Saved in:
4
Retracted: Inside out : social media videos and destination branding: neuromarketing using EEG technique
Shahzad, Muhammad Faisal
;
Yuan, Jingbo
;
Arif, Farrah
; …
- In:
Journal of Islamic marketing
15
(
2024
)
3
,
pp. 886-918
Persistent link: https://www.econbiz.de/10014520790
Saved in:
5
Love thinketh no evil : mediation role of brand love on consumer religiosity and consumer forgiveness in Tanzanian Islamic banking
Amani, David
- In:
Journal of Islamic marketing
15
(
2024
)
4
,
pp. 1035-1053
Persistent link: https://www.econbiz.de/10014520801
Saved in:
6
Experiential marketing and Islamic branding : a new perspective on college decision in Islamic higher education
Ambarwati, Rita
;
Sari, Dewi Komala
- In:
Journal of Islamic marketing
15
(
2024
)
3
,
pp. 745-776
Persistent link: https://www.econbiz.de/10014520462
Saved in:
7
Brand attributes, corporate brand image and customer loyalty of Islamic banks in Malaysia
Ab Hamid, Siti Ngayesah
;
Suharni Maulan
;
Jusoh, Wan …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2404-2428
Persistent link: https://www.econbiz.de/10014428586
Saved in:
8
Consumers' awareness and loyalty in Indonesia banking sector : does emotional bonding effect matters?
Karim, Kasnaeny
;
Ilyas, Gunawan Bata
;
Umar, Zainal Abidin
; …
- In:
Journal of Islamic marketing
14
(
2023
)
10
,
pp. 2668-2686
Persistent link: https://www.econbiz.de/10014428699
Saved in:
9
Development and validation of key antecedents of religious brand attitude : a cross-cultural quantitative analysis using smart PLS
Zulfiqar Ali Jumani
;
Nazlida Muhamad
- In:
Journal of Islamic marketing
14
(
2023
)
11
,
pp. 2771-2797
Persistent link: https://www.econbiz.de/10014428806
Saved in:
10
When love leads the way! : conceptualizing triangular theory of love and expectations-confirmation theory in Islamic banking
Ismail, Ismail J.
- In:
Journal of Islamic marketing
14
(
2023
)
11
,
pp. 2887-2906
Persistent link: https://www.econbiz.de/10014428811
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