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~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Fastoso, Fernando"
~person:"Foroudi, Mohammad Mahdi"
~person:"Foroudi, Pantea"
~person:"Singh, Jatinder Jit"
~subject:"Brand image"
~type_genre:"Article in journal"
~type_genre:"Case study"
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Brand image
Markenimage
16
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15
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15
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15
Markenführung
15
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7
Firmenimage
7
Beziehungsmarketing
5
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Fastoso, Fernando
Foroudi, Mohammad Mahdi
Foroudi, Pantea
Singh, Jatinder Jit
Diamantopoulos, Adamantios
12
Valette-Florence, Pierre
7
Melewar, T. C.
6
Arslanagic-Kalajdzic, Maja
5
Gupta, Suraksha
5
Iglesias, Oriol
5
Merchant, Altaf
5
Michel, Géraldine
5
Veloutsou, Cleopatra
5
Wallpach, Sylvia von
5
Aiello, Gaetano
4
Bartikowski, Boris
4
Christodoulides, George
4
Davvetas, Vasileios
4
Dennis, Charles
4
Dutta, Sujay
4
Ekinci, Yuksel
4
Grohs, Reinhard
4
Guzman, Francisco
4
Japutra, Arnold
4
Ko, Eunju
4
Markovic, Stefan
4
Teng, Lefa
4
Voyer, Benjamin G.
4
Augusto, Mário Gomes
3
Badrinarayanan, Vishag
3
Bang, Nguyen
3
Bigné Alcañiz, J. Enrique
3
Brunk, Katja H.
3
Chatterjee, Subimal
3
Cornwell, T. Bettina
3
Dwivedi, Yogesh Kumar
3
Eisingerich, Andreas B
3
Halkias, Georgios
3
Hultman, Magnus
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Journal of business ethics : JOBE
Journal of business research : JBR
Corporate reputation review
2
Qualitative market research : an international journal
2
Building corporate identity, image and reputation in the digital era
1
European business review
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of hospitality management
1
International journal of management reviews
1
International marketing review
1
Journal of international marketing
1
Technological forecasting & social change : an international journal
1
The journal of brand management : an international journal
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ECONIS (ZBW)
16
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1
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10
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16
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1
Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
Saved in:
2
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
3
The impact of brand value on brand competitiveness
Gupta, Suraksha
;
Gallear, David
;
Rudd, John M.
; …
- In:
Journal of business research : JBR
112
(
2020
),
pp. 210-222
Persistent link: https://www.econbiz.de/10012230579
Saved in:
4
Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
5
Materialism, cosmopolitanism, and emotional brand attachment : the roles of ideal self-congruity and perceived brand globalness
Fastoso, Fernando
;
González-Jiménez, Héctor
- In:
Journal of business research : JBR
121
(
2020
),
pp. 429-437
Persistent link: https://www.econbiz.de/10012417364
Saved in:
6
Nations as brands : cinema's place in the branding role
Gupta, Shashwat
;
Foroudi, Mohammad Mahdi
;
Väätänen, Juha
- In:
Journal of business research : JBR
116
(
2020
),
pp. 721-733
Persistent link: https://www.econbiz.de/10012257675
Saved in:
7
Do customer perceptions of corporate services brand ethicality improve brand equity? : considering the roles of brand heritage, brand image, and recognition benefits
Iglesias, Oriol
;
Markovic, Stefan
;
Singh, Jatinder Jit
; …
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 441-459
Persistent link: https://www.econbiz.de/10011989031
Saved in:
8
How independence and interdependence moderate the self-congruity effect on brand attitude : a study of east and west
Gonzalez-Jimenez, Hector
;
Fastoso, Fernando
;
Fukukawa, Kyoko
- In:
Journal of business research : JBR
103
(
2019
),
pp. 293-300
Persistent link: https://www.econbiz.de/10012104223
Saved in:
9
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
10
Tourists' destination image through regional tourism : from supply and demand sides perspectives
Ageeva, Elena
;
Foroudi, Pantea
- In:
Journal of business research : JBR
101
(
2019
),
pp. 334-348
Persistent link: https://www.econbiz.de/10012103279
Saved in:
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