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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Service business"
~isPartOf:"Total quality management & business excellence : an official journal of the European Society for Organisational Excellence"
~subject:"Brand image"
~subject:"Customer satisfaction"
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Search: subject_exact:"Corporate reputation"
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Brand image
Customer satisfaction
Corporate reputation
96
Firmenimage
96
Reputation
36
Brand management
25
Markenführung
25
Markenimage
24
Consumer behaviour
21
Konsumentenverhalten
21
Corporate Social Responsibility
20
Corporate social responsibility
20
Public relations
19
Öffentlichkeitsarbeit
19
Brand architecture
17
Corporate culture
17
Markenarchitektur
17
Unternehmenskultur
17
Beziehungsmarketing
12
Marketing management
12
Marketingmanagement
12
Relationship marketing
12
Corporate image
9
Kundenzufriedenheit
8
Personality psychology
8
Persönlichkeitspsychologie
8
Confidence
7
Dienstleistungsqualität
7
Firm performance
7
Service quality
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Stakeholder
7
Unternehmenserfolg
7
Vertrauen
7
Business ethics
6
Multinationales Unternehmen
6
Transnational corporation
6
Unternehmensethik
6
Corporate brand
5
Corporate identity
5
Corporate marketing
5
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Foroudi, Pantea
3
Melewar, T. C.
3
Dennis, Charles
2
He, Xinming
2
Pantano, Eleonora
2
Balaji, M. S.
1
Balmer, John M. T.
1
Bang, Nguyen
1
Baum, Matthias
1
Beliaeva, Tatiana
1
Benedetti, Carlotta
1
Bettinelli, Cristina
1
Borini, Felipe Mendes
1
Brunner, Christian Boris
1
Bèzes, Christophe
1
Cambra-Fierro, Jesús J.
1
Caruana, Albert
1
Chang, Chao-Ching
1
Chang, Tien-Hsiang
1
Chen, Ching-fu
1
Chen, Weifeng
1
Chen, Xiaohong
1
Chien, Chao-Han
1
Chinchanachokchai, Sydney
1
Cowan, Kirsten
1
Cuomo, Maria Teresa
1
Cámara, Sebastian Bruque
1
De Massis, Alfredo
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Ewing, Michael
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Ferasso, Marcos
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Floriani, Dinorá Eliete
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Foroudi, Mohammad Mahdi
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Fu, Hsin-Pin
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González, Jose L. Galan
1
González, Jose M. Hurtado
1
Gorp, Désirée M. van
1
Gross, Hellen P.
1
Gupta, Suraksha
1
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Journal of business research : JBR
Service business
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
Journal of retailing and consumer services
21
The journal of brand management : an international journal
12
Journal of business ethics : JOBE
11
Corporate reputation review : an international journal
10
The journal of product & brand management
10
International journal of contemporary hospitality management
8
Journal of travel and tourism marketing
8
Asia Pacific journal of marketing and logistics
7
International journal of hospitality management
7
Marketing intelligence & planning
7
Corporate reputation review
6
Journal of hospitality marketing & management
6
Economic research
5
European journal of marketing : EJM
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
Journal of financial services marketing : JFSM
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of the Academy of Marketing Science
5
Cogent business & management
4
Corporate communications : an international journal
4
Journal of Islamic marketing
4
Journal of global marketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Psychology & marketing
4
Qualitative market research : an international journal
4
The journal of applied business research
4
The journal of consumer marketing
4
The journal of services marketing
4
Tourism management : research, policies, practice
4
International journal of market research : JMRS ; the journal of the Market Research Society
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail & distribution management
3
International journal of retail and distribution management
3
International marketing review
3
Journal of marketing
3
Journal of marketing communications
3
Journal of marketing for higher education
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
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ECONIS (ZBW)
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1
Falling from grace : family-based brands amidst scandals
Rondi, Emanuela
;
Benedetti, Carlotta
;
Bettinelli, Cristina
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014229586
Saved in:
2
Marketing and family firms : theoretical roots, research trajectories, and themes
Beliaeva, Tatiana
;
Ferasso, Marcos
;
Kraus, Sascha
; …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 66-79
Persistent link: https://www.econbiz.de/10013184956
Saved in:
3
Employees as reputation advocates : dimensions of employee job satisfaction explaining employees' recommendation intention
Gross, Hellen P.
;
Ingerfurth, Stefan
;
Willems, Jurgen
- In:
Journal of business research : JBR
134
(
2021
),
pp. 405-413
Persistent link: https://www.econbiz.de/10012643813
Saved in:
4
Conceptualizing country-of-origin image as a country-specific advantage : an insider perspective
Suter, Mariana Bassi
;
Munjal, Surender
;
Borini, Felipe …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 415-427
Persistent link: https://www.econbiz.de/10012643817
Saved in:
5
Customer-based brand equity and customer engagement in experiential services : insights from an emerging economy
Cambra-Fierro, Jesús J.
;
Fuentes-Blasco, María
; …
- In:
Service business
15
(
2021
)
3
,
pp. 467-491
Persistent link: https://www.econbiz.de/10012620100
Saved in:
6
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
7
The impact of brand portfolios on organizational attractiveness
Brunner, Christian Boris
;
Baum, Matthias
- In:
Journal of business research : JBR
106
(
2020
),
pp. 182-195
Persistent link: https://www.econbiz.de/10012158348
Saved in:
8
Non-effectual, non-customer effectual, or customer-effectual : a conceptual exploration of the applicability of the effectuation logic in startup brand identity construction
Shi, Lei
;
Miles, Angela
- In:
Journal of business research : JBR
113
(
2020
),
pp. 168-179
Persistent link: https://www.econbiz.de/10012230458
Saved in:
9
Linking identity and heritage with image and a reputation for competition
Foroudi, Pantea
;
Cuomo, Maria Teresa
;
Foroudi, Mohammad …
- In:
Journal of business research : JBR
113
(
2020
),
pp. 317-325
Persistent link: https://www.econbiz.de/10012230495
Saved in:
10
Co-creating brand image and reputation through stakeholder’s social network
Foroudi, Pantea
;
Nazarian, Alireza
;
Ziyadin, Sayabek
; …
- In:
Journal of business research : JBR
114
(
2020
),
pp. 42-59
Persistent link: https://www.econbiz.de/10012257445
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