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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Diamantopoulos, Adamantios"
~person:"Mattila, Anna S."
~person:"Oghazi, Pejvak"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Septianto, Felix"
~type_genre:"Article in journal"
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Consumer behaviour
61
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Brand image
22
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21
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21
Relationship marketing
20
Beziehungsmarketing
19
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Beatty, Sharon E.
Diamantopoulos, Adamantios
Mattila, Anna S.
Oghazi, Pejvak
Paul, Justin
Roy, Sanjit
Septianto, Felix
Laroche, Michel
42
Huarng, Kun-Huang
39
Parida, Vinit
36
Ko, Eunju
35
Pereira, Vijay
33
Sharma, Piyush
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Kraus, Sascha
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Vrontis, Demetris
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Wincent, Joakim
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Woodside, Arch G.
26
Chebat, Jean-Charles
25
Foroudi, Pantea
23
Valette-Florence, Pierre
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Gustafsson, Anders
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Gupta, Suraksha
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Adomako, Samuel
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Babin, Barry J.
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Bartikowski, Boris
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Dhir, Amandeep
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Melewar, T. C.
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Richard, Marie-Odile
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Walsh, Gianfranco
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Yang, Zhiyong
17
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Journal of business research : JBR
International journal of hospitality management
55
Journal of retailing and consumer services
42
Technological forecasting & social change : an international journal
18
Journal of international marketing
17
The journal of services marketing
16
Journal of strategic marketing
13
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Psychology & marketing
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Journal of service research : JSR
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
European journal of marketing
9
Journal of marketing theory and practice
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Asia Pacific journal of marketing and logistics
8
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
8
Cornell hospitality quarterly : CQ
8
European management journal
8
International journal of contemporary hospitality management
8
International marketing review
8
The Cornell hospitality quarterly
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
International journal of consumer studies
7
Journal of advertising
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of hospitality marketing & management
6
Journal of the Academy of Marketing Science
6
International business review : the official journal of the European International Business Academy
5
Journal of innovation & knowledge : JIK
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Marketing intelligence & planning
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Asia Pacific business review
4
British journal of management : BJM
4
Business strategy and the environment
4
International journal of market research
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of promotion management : JPM
4
Journal of service management
4
Journal of service research
4
Journal of travel and tourism marketing
4
The service industries journal
4
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ECONIS (ZBW)
126
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126
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
3
Leveraging online selling through social media influencers
Shuqair, Saleh
;
Filieri, Raffaele
;
Viglia, Giampaolo
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014536195
Saved in:
4
On the (in)effectiveness of standardized versus adapted international promotion strategies : evidence from entrepreneurial firms
Hultman, Magnus
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014535221
Saved in:
5
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
6
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
7
Compensating income variation in health and subjective well-being for the self-employed
Patel, Pankaj
;
Tsionas, Efthymios G.
;
Oghazi, Pejvak
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014299261
Saved in:
8
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
9
Developing and utilizing coopetitive relationships : evidence from small and medium-sized enterprises in sub-Saharan Africa
Zulu-Chisanga, Stella
;
Oghazi, Pejvak
;
Hultman, Magnus
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380334
Saved in:
10
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
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